{"id":"W1539420714","doi":"10.1002/9781444316568.wiem03053","title":"Consumer Information Processing","year":2010,"lang":"en","type":"other","venue":"Wiley International Encyclopedia of Marketing","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":4,"is_retracted":false,"has_abstract":true,"ca_institutions":"Dalhousie University","funders":"","keywords":"Comprehension; Information processing; Consumer information; Marketing communication; Marketing; The Internet; Advertising; Consumer behaviour; Business; Computer science; Psychology; World Wide Web; Cognitive psychology","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.001690027,0.0006755383,0.0003036941,0.002587509,0.000792305,0.005721926,0.0008518554,0.0009110673,0.07701012],"category_scores_gemma":[0.007602638,0.000179925,0.0003410249,0.003303755,0.0007776135,0.002612685,0.00140785,0.0008467908,0.01564704],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.002159943,"about_ca_system_score_gemma":0.001646653,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.003633588,"about_ca_topic_score_gemma":0.00237009,"domain_scores_codex":[0.9980224,0.0003457594,0.0001103386,0.0002345125,0.001167635,0.0001194319],"domain_scores_gemma":[0.9957595,0.001510427,0.000248747,0.0005759681,0.001741598,0.0001636601],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"design_other","study_design_gemma":"not_applicable","study_design_scores_codex":[0.0002134834,0.0001665821,0.004988464,0.0008927085,0.00003015895,0.0003272391,0.002525991,0.0005472815,0.002632083,0.08193336,0.1033316,0.802411],"study_design_scores_gemma":[0.00003873994,0.0001792214,0.02453113,0.001149948,0.0000657746,0.0009580564,0.002775171,0.004164418,0.00773526,0.1043148,0.8540148,0.00007264639],"study_design_candidate":"not_applicable","study_design_consensus":null,"genre_codex":"other","genre_gemma":"other","genre_scores_codex":[0.02484208,0.005517608,0.01918271,0.005518709,0.000559339,0.0007109275,0.002436162,0.0005485674,0.9406838],"genre_scores_gemma":[0.4903961,0.01605995,0.04358596,0.004424612,0.00104697,0.0009383153,0.006303508,0.0003857546,0.436859],"genre_candidate":"other","genre_consensus":"other","teacher_disagreement_score":0.07701012,"threshold_uncertainty_score":0.2576245,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.009037456626107561,"score_gpt":0.2321755214264117,"score_spread":0.2231380648003042,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}