{"id":"W1604342451","doi":"10.1108/ejm-03-2012-0142","title":"A study of non-profit organisations in cause-related marketing","year":2013,"lang":"en","type":"article","venue":"European Journal of Marketing","topic":"Corporate Social Responsibility Reporting","field":"Business, Management and Accounting","cited_by":37,"is_retracted":false,"has_abstract":true,"ca_institutions":"University of Ottawa","funders":"","keywords":"Business; Marketing; Originality; Stakeholder; Negotiation; General partnership; Knowledge management; Public relations; Qualitative research; Computer science","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.006177548,0.0003279921,0.0004309252,0.001555462,0.009804575,0.00640141,0.0009494378,0.001660249,0.006575543],"category_scores_gemma":[0.01237644,0.0004201507,0.0001984164,0.001750624,0.004809145,0.00514895,0.00333926,0.002903076,0.000685558],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.004455544,"about_ca_system_score_gemma":0.004836646,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.005318728,"about_ca_topic_score_gemma":0.01171316,"domain_scores_codex":[0.9917886,0.005777009,0.0001567909,0.0003501904,0.0007081327,0.001219394],"domain_scores_gemma":[0.9784208,0.01371139,0.002663817,0.0004958286,0.00139967,0.003308507],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"qualitative","study_design_gemma":"observational","study_design_scores_codex":[0.00004297369,0.0003986344,0.01526046,0.0001102658,0.000003466582,0.0009985543,0.9735982,0.00001984548,0.0004031309,0.002122956,0.0008259546,0.006215493],"study_design_scores_gemma":[0.000005206571,0.0001161544,0.009216379,0.00005363254,0.00000154663,0.0002141826,0.9817291,0.00003641204,0.00007723873,0.0002476363,0.008296549,0.00000601605],"study_design_candidate":"observational","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9904733,0.0002520903,0.0002307613,0.001159603,0.00002039245,0.00006849079,0.00001476926,0.000003721562,0.007776779],"genre_scores_gemma":[0.9956809,0.0003047533,0.0001562284,0.0007239305,0.00001642559,0.00006707374,0.00001512562,0.000006476296,0.003029055],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.009804575,"threshold_uncertainty_score":0.03267038,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.02430388517765189,"score_gpt":0.2455319501845973,"score_spread":0.2212280650069454,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}