{"id":"W1609518097","doi":"10.2139/ssrn.1976893","title":"Advertising in Social Networks","year":2011,"lang":"en","type":"article","venue":"SSRN Electronic Journal","topic":"Digital Marketing and Social Media","field":"Social Sciences","cited_by":7,"is_retracted":false,"has_abstract":false,"ca_institutions":"Conestoga College","funders":"","keywords":"Advertising; Business; Computer science","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.000818468,0.0003059588,0.0003344887,0.00176691,0.001538391,0.0069189,0.0003311627,0.001546405,0.02622756],"category_scores_gemma":[0.005595109,0.0003401119,0.0003386585,0.00226141,0.001570918,0.007014479,0.0009671348,0.0008660004,0.002580679],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.001461011,"about_ca_system_score_gemma":0.0005393758,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.003887902,"about_ca_topic_score_gemma":0.003838064,"domain_scores_codex":[0.9991386,0.0003981493,0.00003838131,0.0001591319,0.0001782732,0.00008745278],"domain_scores_gemma":[0.9965833,0.002190124,0.0003616326,0.0002894852,0.0003727543,0.0002026661],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"theoretical_or_conceptual","study_design_gemma":"theoretical_or_conceptual","study_design_scores_codex":[0.00004615514,0.00009776973,0.005373673,0.0001126083,0.00003425095,0.0002197412,0.00145138,0.002310553,0.0005639566,0.929728,0.01296712,0.04709482],"study_design_scores_gemma":[0.00002604399,0.00005180969,0.01027028,0.0001325621,0.00007467663,0.0006708449,0.002175234,0.01885426,0.000814234,0.8425149,0.1243783,0.00003681724],"study_design_candidate":"theoretical_or_conceptual","study_design_consensus":"theoretical_or_conceptual","genre_codex":"other","genre_gemma":"empirical","genre_scores_codex":[0.1717644,0.009194328,0.01944939,0.02227669,0.0005475073,0.00005267599,0.0004983305,0.0001784036,0.7760383],"genre_scores_gemma":[0.9229547,0.00272598,0.001769182,0.0004642773,0.0005151422,0.00002639487,0.0001341016,0.00003053387,0.07137966],"genre_candidate":"empirical","genre_consensus":null,"teacher_disagreement_score":0.02622756,"threshold_uncertainty_score":0.08773994,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.01655549012966494,"score_gpt":0.2690533322304261,"score_spread":0.2524978421007611,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}