{"id":"W1738371377","doi":"","title":"Website Marketing in Canadian Non-Profit Organizations: An Exploration of Strategies, Approaches and Usability","year":2009,"lang":"en","type":"article","venue":"ASAC","topic":"Technology Adoption and User Behaviour","field":"Decision Sciences","cited_by":3,"is_retracted":false,"has_abstract":false,"ca_institutions":"University of Ottawa","funders":"","keywords":"Usability; Pluralistic walkthrough; Web usability; Business; Marketing; Computer science; Human–computer interaction","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":true,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.001928326,0.00006840168,0.0001297888,0.000315892,0.00007940013,0.00008671454,0.0002167046,0.000109147,0.00009998822],"category_scores_gemma":[0.000879629,0.00006057325,0.00001098305,0.0009762366,0.00007032779,0.001213824,0.00001810229,0.0001004522,0.00001227457],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0000380708,"about_ca_system_score_gemma":0.0002208519,"about_ca_topic_candidate":true,"about_ca_topic_consensus":true,"about_ca_topic_score_codex":0.007255716,"about_ca_topic_score_gemma":0.1365631,"domain_scores_codex":[0.9989298,0.0001262653,0.0003294966,0.0002642473,0.0001979249,0.0001522746],"domain_scores_gemma":[0.999283,0.0000836884,0.00008933408,0.0003186808,0.0001333682,0.0000918858],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.00000818193,0.00003095251,0.9679177,0.00000160143,9.267812e-7,0.000001773836,0.0007765183,0.00007731485,0.0003255802,0.005678496,0.00007125366,0.02510967],"study_design_scores_gemma":[0.0001192374,0.00003521601,0.9793088,0.000005594026,0.000002248154,0.00000136585,0.004934272,0.001539462,0.0001645694,0.01369569,0.0001274261,0.00006604419],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9958166,0.00003017917,0.001297152,0.001522209,0.00003011504,0.0001363285,0.000006236125,0.0000245385,0.001136683],"genre_scores_gemma":[0.9981877,0.000006544777,0.001644919,0.00006292252,0.000007500146,0.000003334325,0.000008646887,0.000003303998,0.00007511384],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.1293074,"threshold_uncertainty_score":0.9993551,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.1488866185458869,"score_gpt":0.3608247330658225,"score_spread":0.2119381145199356,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}