{"id":"W1976483959","doi":"10.17722/ijme.v3i1.120","title":"The Effect of Reverse Intergenerational Influence on purchase and Brand Equity of Durable Goods","year":2014,"lang":"en","type":"article","venue":"International Journal of Management Excellence","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":1,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Advertising; Brand preference; Perception; Loyalty; Brand loyalty; Durable good; Preference; Psychology; Product (mathematics); Marketing; Socialization; Loyalty program; Business; Brand awareness; Social psychology; Economics; Loyalty business model; Microeconomics","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":true,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.001218388,0.00009442359,0.0001395497,0.0002229817,0.0000840154,0.0001305465,0.0004736901,0.00002218973,0.00006945185],"category_scores_gemma":[0.0002005755,0.00006762254,0.00007894052,0.000101252,0.0001201176,0.0004607662,0.0001892014,0.00008769464,0.00001256877],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.00001920632,"about_ca_system_score_gemma":0.000006440098,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.00003611387,"about_ca_topic_score_gemma":0.000008731205,"domain_scores_codex":[0.9986917,0.00003614647,0.0004981065,0.0001145239,0.0005756501,0.0000838422],"domain_scores_gemma":[0.9986792,0.0001562465,0.0006721964,0.0001436503,0.0003364476,0.00001231629],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"design_other","study_design_gemma":"observational","study_design_scores_codex":[0.00199133,0.0002489552,0.08762614,0.0004523827,0.0003877532,0.00001655165,0.00007778815,0.001455772,0.01452527,0.04530575,0.005641864,0.8422704],"study_design_scores_gemma":[0.008979225,0.0003568021,0.7943814,0.001741608,0.0006290073,0.00004006784,0.0002955115,0.006549703,0.01740622,0.007484208,0.1615589,0.0005772458],"study_design_candidate":"observational","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9950374,0.00009968469,0.0008116348,0.001176081,0.0008262459,0.0001314042,0.000001933645,0.000005703137,0.001909916],"genre_scores_gemma":[0.9990203,0.0003188511,0.00006453986,0.0001300699,0.0001395014,0.000005317485,0.000002747962,0.000005217993,0.0003134341],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.8416932,"threshold_uncertainty_score":0.2757567,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.01202390802036968,"score_gpt":0.2744805210172847,"score_spread":0.262456612996915,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}