{"id":"W2014725656","doi":"10.1108/13563281111186931","title":"How readable are mission statements? An exploratory study","year":2011,"lang":"en","type":"article","venue":"Corporate Communications An International Journal","topic":"Organizational Strategy and Culture","field":"Business, Management and Accounting","cited_by":66,"is_retracted":false,"has_abstract":true,"ca_institutions":"Simon Fraser University","funders":"","keywords":"Readability; Mission statement; Originality; Sample (material); Stakeholder; Exploratory research; Statement (logic); Business; Value (mathematics); Test (biology); Content analysis; Marketing; Computer science; Public relations; Political science; Sociology; Qualitative research","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.01141666,0.0003632583,0.0005096707,0.002347266,0.001478835,0.003210526,0.0006893132,0.0007496768,0.002336882],"category_scores_gemma":[0.07236897,0.0003013265,0.0002359659,0.001802026,0.001917808,0.002877166,0.001950496,0.001326824,0.0003028891],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.001245786,"about_ca_system_score_gemma":0.0009866975,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.001102377,"about_ca_topic_score_gemma":0.001345916,"domain_scores_codex":[0.991685,0.005259064,0.0005114007,0.0004843553,0.001465083,0.0005951057],"domain_scores_gemma":[0.9070485,0.07042108,0.01210361,0.002011295,0.006454401,0.001961063],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"qualitative","study_design_gemma":"observational","study_design_scores_codex":[0.0003006291,0.000992378,0.2365065,0.0005687777,0.00004656045,0.001764813,0.7086163,0.0002666193,0.003854927,0.001416688,0.00151534,0.04415038],"study_design_scores_gemma":[0.00001567854,0.0008703519,0.2265671,0.000179251,0.00002235145,0.001043985,0.759064,0.0008635467,0.001444834,0.00106812,0.008803573,0.0000571401],"study_design_candidate":"observational","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9985301,0.00003999153,0.0002810246,0.000117506,0.000002582874,0.00005530174,0.00006400813,0.000004015213,0.0009053929],"genre_scores_gemma":[0.9987994,0.00008894211,0.0004385234,0.00007760592,0.000006641325,0.0001111236,0.00007889647,0.000005987145,0.0003927657],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.01141666,"threshold_uncertainty_score":0.06037778,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.2146531498290165,"score_gpt":0.3242787935940684,"score_spread":0.1096256437650518,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}