{"id":"W2029601613","doi":"10.1075/tis.1.2.05qui","title":"Translation and cultural mediation: The case of advertising in Canada","year":2006,"lang":"en","type":"article","venue":"Translation and Interpreting Studies","topic":"Translation Studies and Practices","field":"Arts and Humanities","cited_by":1,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Collectivism; Audience measurement; Individualism; Mediation; Universalism; Context (archaeology); Hofstede's cultural dimensions theory; Sociology; Power (physics); Advertising; Media studies; History; Political science; Social science; Law","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":false,"about_ca":true,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.000180018,0.00009421132,0.0001553781,0.00003559465,0.000283678,0.00004051111,0.00002313243,0.00001360864,0.00002693838],"category_scores_gemma":[0.00001155817,0.00006318237,0.00002022256,0.0000390033,0.000168666,0.0002634751,0.000005553171,0.00007513371,1.683019e-7],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.00001893391,"about_ca_system_score_gemma":0.00002123961,"about_ca_topic_candidate":true,"about_ca_topic_consensus":true,"about_ca_topic_score_codex":0.4010959,"about_ca_topic_score_gemma":0.9670141,"domain_scores_codex":[0.9993259,0.00006663429,0.000323275,0.0001120021,0.00008005484,0.00009218991],"domain_scores_gemma":[0.9992535,0.0005353864,0.00009901042,0.00003998561,0.00006190765,0.0000102331],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"design_other","study_design_gemma":"qualitative","study_design_scores_codex":[0.0001151359,0.00002122107,0.01587514,0.0002474368,0.0001475059,0.00002439887,0.3135602,0.0002598374,0.00008793369,0.01310483,0.0005372757,0.6560191],"study_design_scores_gemma":[0.003883642,0.0002120563,0.02657811,0.0008243989,0.0004039111,0.0001988255,0.625888,0.04311016,0.0002348904,0.004114514,0.2935031,0.001048383],"study_design_candidate":"qualitative","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.8906952,0.07694515,0.0001043894,0.007384122,0.000315962,0.0002616186,0.00003144232,0.00002317266,0.02423901],"genre_scores_gemma":[0.9988003,0.0009090323,0.00009275364,0.00008879219,0.00006949185,0.000006753299,0.000003792626,0.000004653522,0.0000244147],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.6549707,"threshold_uncertainty_score":0.6028923,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.04587200447159417,"score_gpt":0.2895301134403894,"score_spread":0.2436581089687953,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}