{"id":"W2037248336","doi":"10.1108/03090560310495447","title":"An experimental investigation of factors affecting consumers' perceptions of sales promotions","year":2003,"lang":"en","type":"article","venue":"European Journal of Marketing","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":108,"is_retracted":false,"has_abstract":true,"ca_institutions":"HEC Montréal","funders":"","keywords":"Attractiveness; Marketing; Product (mathematics); Price premium; Business; Context (archaeology); Perception; Advertising; Value (mathematics); Promotion (chess); Product category; Economics; Willingness to pay; Microeconomics; Psychology; Mathematics","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002792253,0.0005249528,0.0004590917,0.0003192556,0.0005574708,0.001505303,0.0004140699,0.0007456327,0.00547755],"category_scores_gemma":[0.01587149,0.0005863836,0.0002910891,0.0002023749,0.001082623,0.0008730936,0.0005936153,0.001310875,0.0002765568],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0003611536,"about_ca_system_score_gemma":0.0004380708,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.0005009784,"about_ca_topic_score_gemma":0.000497635,"domain_scores_codex":[0.9980375,0.0009376046,0.0001460555,0.0002375051,0.0004623926,0.0001789871],"domain_scores_gemma":[0.9748402,0.02108483,0.002244793,0.0008141004,0.0004790649,0.000537022],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"bench_or_experimental","study_design_gemma":"observational","study_design_scores_codex":[0.05408792,0.1872946,0.1202908,0.001943006,0.0003543021,0.001103855,0.05230287,0.001529617,0.499888,0.006774933,0.001048328,0.0733818],"study_design_scores_gemma":[0.01008786,0.2787138,0.5028958,0.0002466035,0.001080044,0.0007842533,0.02372928,0.01226947,0.1543012,0.005595425,0.009778194,0.0005180952],"study_design_candidate":"observational","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9988436,0.0000122793,0.0001905367,0.00003202436,0.00001033339,0.00009117898,0.00001089175,0.000005550937,0.0008036609],"genre_scores_gemma":[0.997341,0.00004796053,0.001291248,0.00007792331,0.00002181814,0.0002681115,0.00003069681,0.000008059748,0.000913139],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.00547755,"threshold_uncertainty_score":0.0183242,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.03355596116654237,"score_gpt":0.2593514108575523,"score_spread":0.22579544969101,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}