{"id":"W2061404251","doi":"10.1016/j.jcps.2008.12.010","title":"Consumer reactions to the decreased usage message: The role of elaborative processing","year":2009,"lang":"en","type":"article","venue":"Journal of Consumer Psychology","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":39,"is_retracted":false,"has_abstract":true,"ca_institutions":"Brock University; University of Calgary","funders":"","keywords":"Psychology; Cognition; Promotion (chess); Need for cognition; Corporate social responsibility; Regulatory focus theory; Elaboration likelihood model; Marketing; Social cognition; Persuasion; Business; Social psychology; Public relations; Creativity","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.000982072,0.000160751,0.0002720738,0.0003304024,0.0003003886,0.0001821507,0.0005281573,0.00007877623,0.0003534588],"category_scores_gemma":[0.0002740082,0.00009744903,0.0001382562,0.0007376393,0.0001961218,0.0005694888,0.0000301983,0.0003531064,0.0001511113],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.00001702594,"about_ca_system_score_gemma":0.00008355599,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.00004291557,"about_ca_topic_score_gemma":0.00004013767,"domain_scores_codex":[0.9984297,0.00009309873,0.0007709484,0.0001815536,0.0003169453,0.0002077912],"domain_scores_gemma":[0.9974817,0.0001166867,0.001024773,0.000381752,0.0009638772,0.00003122166],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"design_other","study_design_gemma":"not_applicable","study_design_scores_codex":[0.0004696451,0.0004531548,0.0256201,0.0000214957,0.0001245003,0.000009278137,0.0005156116,0.00001123403,0.038133,0.002785403,0.02009949,0.9117571],"study_design_scores_gemma":[0.00075706,0.00001844205,0.3336899,0.00006434059,0.0002994192,0.00006768383,0.0006417954,0.00004298265,0.0003996679,0.002135243,0.6617435,0.0001399435],"study_design_candidate":"design_other","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.957846,0.005698476,0.001250264,0.02677634,0.001209519,0.0005931502,0.000007405238,0.00004259248,0.006576187],"genre_scores_gemma":[0.9956869,0.0001554322,0.0001472824,0.00358584,0.0002359945,0.000012273,0.000003044908,0.00001201206,0.0001612101],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.9116172,"threshold_uncertainty_score":0.3973856,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.02661115259429522,"score_gpt":0.3188904159507371,"score_spread":0.2922792633564419,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}