{"id":"W2068982113","doi":"10.4000/communication.2056","title":"Le vertige de la différenciation, tropisme de la pensée stratégique dans le champ du marketing et de la communication ?","year":2010,"lang":"fr","type":"article","venue":"Communication","topic":"Management and Organizational Studies","field":"Business, Management and Accounting","cited_by":6,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Humanities; Molecular biology; Biology; Art","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":true,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.003167329,0.0003136487,0.0003588457,0.001468433,0.00157131,0.008339074,0.0007529499,0.002072321,0.01055501],"category_scores_gemma":[0.01239895,0.0003182519,0.0002630767,0.001497726,0.01020508,0.01369989,0.001978895,0.001729251,0.00093928],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.002710651,"about_ca_system_score_gemma":0.00195221,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.002413214,"about_ca_topic_score_gemma":0.001945297,"domain_scores_codex":[0.9978144,0.001060652,0.00006079399,0.0002838401,0.000504795,0.0002754685],"domain_scores_gemma":[0.9912747,0.005243769,0.001341718,0.0007688698,0.0007713169,0.0005997972],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"theoretical_or_conceptual","study_design_gemma":"theoretical_or_conceptual","study_design_scores_codex":[0.000101256,0.00005790154,0.01280446,0.0001503809,0.00002347105,0.0002272411,0.03083566,0.0005024711,0.001717301,0.9029154,0.0009204229,0.04974398],"study_design_scores_gemma":[0.0000524649,0.0002576711,0.05456996,0.0005006723,0.0000613295,0.0009296164,0.08875237,0.005084401,0.003018233,0.7692796,0.07735719,0.0001364344],"study_design_candidate":"theoretical_or_conceptual","study_design_consensus":"theoretical_or_conceptual","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.6474643,0.006159075,0.03104077,0.03015434,0.0003430342,0.00003528463,0.00007890884,0.00006401236,0.2846602],"genre_scores_gemma":[0.990256,0.0007579503,0.001654274,0.0002819685,0.00008204241,0.00001336558,0.00001194088,0.00001509215,0.006927339],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.01055501,"threshold_uncertainty_score":0.03530997,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.005226495811069229,"score_gpt":0.2242938569318941,"score_spread":0.2190673611208249,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}