{"id":"W2079062693","doi":"10.1177/0002764210368079","title":"Consumer Consumption and Advertising Through Sport","year":2010,"lang":"en","type":"article","venue":"American Behavioral Scientist","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":23,"is_retracted":false,"has_abstract":true,"ca_institutions":"Laurentian University","funders":"","keywords":"Advertising; Materialism; Consumption (sociology); Basketball; Marketing; Profitability index; Flexibility (engineering); Social media; Business; Sociology; Economics; Political science; Social science","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.0005994593,0.0001446265,0.0001176355,0.001525391,0.0006689714,0.001965995,0.0001487169,0.0002886755,0.005077592],"category_scores_gemma":[0.003092939,0.0001151888,0.0001410186,0.001116751,0.0007379544,0.000780543,0.0004072088,0.0003502829,0.0002937636],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0005667126,"about_ca_system_score_gemma":0.0003346864,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.003741798,"about_ca_topic_score_gemma":0.005890368,"domain_scores_codex":[0.9992511,0.0003196413,0.00004036261,0.00005337211,0.0002762572,0.00005928128],"domain_scores_gemma":[0.9977549,0.001030425,0.0006867634,0.0001160114,0.0002685742,0.0001433126],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"not_applicable","study_design_scores_codex":[0.000197041,0.0002961242,0.7898221,0.0002983799,0.0001673904,0.0003869704,0.01859976,0.0002319283,0.003003163,0.01260823,0.003031294,0.1713576],"study_design_scores_gemma":[0.000006110618,0.0001266233,0.954264,0.0001615665,0.00009179551,0.001108035,0.01010977,0.0004738983,0.001052385,0.002616089,0.02996712,0.00002240635],"study_design_candidate":"not_applicable","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"other","genre_scores_codex":[0.8986047,0.002615626,0.0005023283,0.0008424707,0.00002526681,0.00002902736,0.0001504079,0.00001354704,0.09721666],"genre_scores_gemma":[0.9935747,0.001565547,0.0003336646,0.0001655358,0.00006734386,0.000008548886,0.00007107484,0.000007048384,0.004206466],"genre_candidate":"other","genre_consensus":null,"teacher_disagreement_score":0.005077592,"threshold_uncertainty_score":0.01698625,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.02587194733609622,"score_gpt":0.2992132001315535,"score_spread":0.2733412527954573,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}