{"id":"W2088537104","doi":"10.5539/ijms.v6n3p13","title":"Big Five Personality Traits and Brand Evangelism","year":2014,"lang":"en","type":"article","venue":"International Journal of Marketing Studies","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":46,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Conscientiousness; Hierarchical structure of the Big Five; Agreeableness; Big Five personality traits; Openness to experience; Psychology; Extraversion and introversion; Neuroticism; Evangelism; Big Five personality traits and culture; Personality; Social psychology; Alternative five model of personality; Political science","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":true,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.001055136,0.0001853372,0.000139623,0.0006112442,0.0003281582,0.0006650349,0.0001175148,0.0002113049,0.001697452],"category_scores_gemma":[0.00382509,0.00009789139,0.0003043822,0.0004142383,0.0002596628,0.0002701598,0.0003752559,0.0005014101,0.0001463364],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0002610288,"about_ca_system_score_gemma":0.0002818884,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.0008148759,"about_ca_topic_score_gemma":0.001691056,"domain_scores_codex":[0.9995924,0.0001395881,0.00003234035,0.00002711797,0.0001429132,0.00006580615],"domain_scores_gemma":[0.9949872,0.001365864,0.002106359,0.0002317356,0.0004675445,0.0008412447],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.00005487938,0.00009807838,0.9861563,0.00002211634,0.00004552716,0.0000595635,0.0005747291,0.0001514049,0.000453998,0.0002714319,0.0002053014,0.01190665],"study_design_scores_gemma":[0.00000168715,0.0000671622,0.99853,0.000008918083,0.000007336228,0.0000825328,0.0004494008,0.0002637023,0.00006576412,0.0002031524,0.0003162837,0.000004093839],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9970887,0.00008321553,0.000314335,0.0001089359,0.00001055001,0.00001379392,0.00004291329,0.00000419373,0.002333307],"genre_scores_gemma":[0.9992548,0.00005214126,0.0003608692,0.00001887117,0.000005437707,0.00000606136,0.00004254278,6.738294e-7,0.0002584583],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.001697452,"threshold_uncertainty_score":0.005678535,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.04107084489280141,"score_gpt":0.2977249100408812,"score_spread":0.2566540651480798,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}