{"id":"W2089951169","doi":"10.1108/07363761111181482","title":"Creative consumers: awareness, attitude and action","year":2011,"lang":"en","type":"article","venue":"Journal of Consumer Marketing","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":13,"is_retracted":false,"has_abstract":true,"ca_institutions":"Simon Fraser University","funders":"","keywords":"Originality; Action (physics); Marketing; Exploratory factor analysis; Scale (ratio); Set (abstract data type); Creativity; Value (mathematics); Reliability (semiconductor); Psychology; Empirical research; Test (biology); Business; Social psychology; Computer science","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":["insufficient_payload"],"consensus_categories":[],"category_scores_codex":[0.001387092,0.0001645278,0.000257614,0.0003867123,0.0002245557,0.0002211469,0.0001662572,0.00007090499,0.001074145],"category_scores_gemma":[0.0004202729,0.0001504261,0.0001020808,0.0002162922,0.0001478968,0.001440561,0.00007118808,0.0002170895,0.00007041638],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.00002574884,"about_ca_system_score_gemma":0.00005262564,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.0002383832,"about_ca_topic_score_gemma":0.00006127337,"domain_scores_codex":[0.9987403,0.0000646332,0.0005731951,0.0001794186,0.0002577496,0.0001846871],"domain_scores_gemma":[0.9982737,0.0001200387,0.0008658454,0.0001464545,0.0005631672,0.00003082253],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.0004654727,0.0001046597,0.7602551,0.0001355376,0.0001095955,0.00001726978,0.000122923,1.512233e-7,0.002004225,0.0002944938,0.001529302,0.2349613],"study_design_scores_gemma":[0.0008477843,0.000004370054,0.969037,0.000175666,0.0003158546,0.00005481314,0.0006845028,0.00005452503,0.0002451915,0.0002034456,0.02817812,0.0001987137],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9928483,0.001169643,0.0001718492,0.0001081025,0.0007599858,0.0001205795,0.000001170057,0.00003890313,0.004781403],"genre_scores_gemma":[0.99841,0.0004969615,0.0004898947,0.0001652323,0.000183562,0.000005560936,0.000002776264,0.00001915087,0.0002268907],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.2347626,"threshold_uncertainty_score":0.999839,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.09276083414142831,"score_gpt":0.2893660218803731,"score_spread":0.1966051877389448,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}