{"id":"W2119310929","doi":"10.1016/j.iedee.2013.03.001","title":"What matters to store Brand Equity? An approach to Spanish large retailing in a downturn context","year":2013,"lang":"es","type":"article","venue":"Investigaciones Europeas de Dirección y Economía de la Empresa","topic":"Consumer Retail Behavior Studies","field":"Business, Management and Accounting","cited_by":31,"is_retracted":false,"has_abstract":true,"ca_institutions":"Université du Québec en Outaouais","funders":"","keywords":"Brand equity; Context (archaeology); Advertising; Recession; Business; Equity (law); Marketing; Economics; Geography; Political science","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002469216,0.0005246018,0.0004725419,0.003242571,0.001459899,0.005405118,0.0007689726,0.001000862,0.003154017],"category_scores_gemma":[0.002028013,0.0002232792,0.0007967087,0.003305514,0.003544489,0.002323772,0.00273725,0.001548353,0.0001470887],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.004551471,"about_ca_system_score_gemma":0.003267451,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.04549516,"about_ca_topic_score_gemma":0.04710754,"domain_scores_codex":[0.9991456,0.0004998899,0.00001888583,0.0001231459,0.0000777134,0.0001347363],"domain_scores_gemma":[0.9984595,0.0008851737,0.0002778155,0.00005209981,0.0001996055,0.0001258538],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.0003181989,0.0008870398,0.4279967,0.001085135,0.0002511693,0.003087133,0.2846606,0.001624653,0.002212142,0.16095,0.0046848,0.1122424],"study_design_scores_gemma":[0.0000353044,0.0002866985,0.382009,0.001317966,0.0002088921,0.0004610017,0.522581,0.005047801,0.0004598183,0.04353151,0.04400365,0.00005740238],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9415567,0.01120828,0.002876426,0.008412046,0.000163164,0.00007720586,0.0001464918,0.00001175945,0.0355479],"genre_scores_gemma":[0.9940342,0.002955642,0.0008675756,0.0005323982,0.00006450537,0.00002911314,0.00006213255,0.000006393673,0.001448053],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.04549516,"threshold_uncertainty_score":0.09046066,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.0307156838610166,"score_gpt":0.278463159789419,"score_spread":0.2477474759284024,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}