{"id":"W2231062641","doi":"10.1080/02650487.2002.11104924","title":"Attitude accessibility, certainty and the attitude—behaviour relationship: an empirical study of ad repetition and competitive interference effects","year":2002,"lang":"en","type":"article","venue":"International Journal of Advertising","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":13,"is_retracted":false,"has_abstract":true,"ca_institutions":"Concordia University","funders":"","keywords":"Certainty; Advertising; Context (archaeology); Competition (biology); Repetition (rhetorical device); Positive attitude; Psychology; Proposition; Empirical research; Business; Marketing; Social psychology; Mathematics","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.0004882262,0.0001073109,0.000193285,0.0002483643,0.0001352736,0.000327301,0.0002641455,0.00003777318,0.00009143195],"category_scores_gemma":[0.0003365549,0.00008040304,0.00005534656,0.0001170778,0.000162656,0.001343719,0.0001364052,0.0002009697,0.000004439459],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.00003852434,"about_ca_system_score_gemma":0.000008101166,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.0001047727,"about_ca_topic_score_gemma":0.0001960158,"domain_scores_codex":[0.9987078,0.0000973511,0.0005466492,0.0001771202,0.0003929771,0.00007809763],"domain_scores_gemma":[0.9984337,0.0002294252,0.0005555636,0.0001331458,0.0006285643,0.00001960333],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.0002509672,0.0005201168,0.9636099,0.00002866182,0.00006481399,0.00001505532,0.001017569,0.000008135378,0.0003496323,0.001053302,0.00003426329,0.03304759],"study_design_scores_gemma":[0.00255405,0.00003112238,0.9942591,0.0001878111,0.0001518835,0.00004097043,0.0008879429,0.0008019707,0.00002461486,0.0009003202,0.00007597989,0.00008418805],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9977251,0.0002497892,0.0003665861,0.0008235674,0.0004637158,0.0002046992,0.000001233813,0.00001244446,0.0001528608],"genre_scores_gemma":[0.9995489,0.0000546373,0.00007987981,0.0001394567,0.0001233164,0.000005090716,0.00000360334,0.00000751008,0.000037648],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.03296341,"threshold_uncertainty_score":0.3278741,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.04451567874765336,"score_gpt":0.3299228765429277,"score_spread":0.2854071977952743,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}