{"id":"W2277698151","doi":"10.15173/jpc.v4i1.2616","title":"Turning belief into action: An exploratory case study applying the building belief model to an anonymous college in Ontario","year":2015,"lang":"en","type":"article","venue":"Journal of Professional Communication","topic":"Public Relations and Crisis Communication","field":"Social Sciences","cited_by":0,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Public relations; Influencer marketing; Reputation; Action (physics); Test (biology); Identity (music); Storytelling; Sociology; Exploratory research; Social identity theory; Psychology; Social psychology; Political science; Business; Marketing; Narrative; Social group; Social science","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":true,"about_ca":true,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":["sts"],"consensus_categories":[],"category_scores_codex":[0.009497474,0.000122655,0.0002081054,0.0003095274,0.00189477,0.0001489587,0.00127847,0.0001166194,0.00001343592],"category_scores_gemma":[0.0003601517,0.00009648276,0.00004865171,0.0005908648,0.00008992405,0.002487863,0.0003255825,0.001086447,0.000002181418],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.001163486,"about_ca_system_score_gemma":0.001997653,"about_ca_topic_candidate":true,"about_ca_topic_consensus":true,"about_ca_topic_score_codex":0.0290661,"about_ca_topic_score_gemma":0.571983,"domain_scores_codex":[0.9952142,0.002963076,0.0007139128,0.0001444558,0.0007692307,0.0001951456],"domain_scores_gemma":[0.997083,0.0003105753,0.0005936481,0.0008477677,0.0008868633,0.0002781611],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"qualitative","study_design_gemma":"qualitative","study_design_scores_codex":[0.0002446463,0.003128798,0.02431796,0.000004890956,0.00004928586,0.00005216125,0.8988912,0.03649085,0.0006557111,0.01958123,0.001131675,0.01545165],"study_design_scores_gemma":[0.001007875,0.0003440753,0.005492618,0.0001256937,0.00003690519,0.0001126739,0.9596664,0.01067943,0.00001269324,0.01087297,0.01142759,0.0002210968],"study_design_candidate":"qualitative","study_design_consensus":"qualitative","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9930175,0.0002324947,0.001114038,0.003604691,0.0002280678,0.0007873725,9.112975e-7,0.0000206016,0.0009943221],"genre_scores_gemma":[0.9877413,0.00003047337,0.01144645,0.0002018356,0.00009791787,0.0001786734,0.000005911724,0.00001388942,0.0002835781],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.542917,"threshold_uncertainty_score":0.9994046,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.2022539891770581,"score_gpt":0.4452751016362551,"score_spread":0.2430211124591971,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}