{"id":"W2345793627","doi":"10.15173/jpc.v4i2.2914","title":"The buzz about strategy","year":2016,"lang":"en","type":"article","venue":"Journal of Professional Communication","topic":"Organizational Leadership and Management Strategies","field":"Business, Management and Accounting","cited_by":0,"is_retracted":false,"has_abstract":true,"ca_institutions":"McMaster University","funders":"","keywords":"Marketing buzz; Multitude; Strategic management; Strategic thinking; Key (lock); Public relations; Strategic communication; Strategic planning; Business; Political science; Sociology; Marketing; Computer science; Advertising; Law","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":true,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002662315,0.0007723656,0.0005088353,0.001173566,0.004234468,0.0112518,0.001098962,0.008535187,0.01087761],"category_scores_gemma":[0.01010076,0.0002394413,0.0005709782,0.001354017,0.01010393,0.01001229,0.002240885,0.01047722,0.004909292],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.004786953,"about_ca_system_score_gemma":0.006340318,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.005353946,"about_ca_topic_score_gemma":0.008412197,"domain_scores_codex":[0.9954897,0.002083159,0.0001096073,0.0003607455,0.001449032,0.0005078391],"domain_scores_gemma":[0.9952593,0.002728977,0.0002009812,0.0002157398,0.001031077,0.00056395],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"not_applicable","study_design_gemma":"not_applicable","study_design_scores_codex":[0.00001309046,0.00000683441,0.0001047816,0.0001072574,0.000006569404,0.0001141105,0.001776645,0.0001010433,0.00007232955,0.4388244,0.537359,0.02151398],"study_design_scores_gemma":[0.000002579569,0.000007677213,0.00008607559,0.0002235944,0.000001832946,0.00007530888,0.001610027,0.00006955327,0.00003538314,0.07092506,0.9269567,0.000006212964],"study_design_candidate":"not_applicable","study_design_consensus":"not_applicable","genre_codex":"commentary","genre_gemma":"other","genre_scores_codex":[0.0008588537,0.03476549,0.001939023,0.8320761,0.02747636,0.000006234246,0.00004749606,0.0000727482,0.1027577],"genre_scores_gemma":[0.1611648,0.06911677,0.00269036,0.5267812,0.04593058,0.00007534824,0.0002159388,0.0004531012,0.1935719],"genre_candidate":"other","genre_consensus":null,"teacher_disagreement_score":0.0112518,"threshold_uncertainty_score":0.03638923,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.03297420124089008,"score_gpt":0.2792230150622818,"score_spread":0.2462488138213917,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}