{"id":"W2408795735","doi":"10.2139/ssrn.2600716","title":"An Empirical Study of the Dynamics of Brand Building","year":2014,"lang":"en","type":"article","venue":"SSRN Electronic Journal","topic":"Innovation Diffusion and Forecasting","field":"Decision Sciences","cited_by":0,"is_retracted":false,"has_abstract":false,"ca_institutions":"University of Toronto","funders":"","keywords":"Dynamics (music); Business; Empirical research; Mathematics; Psychology; Statistics","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002111363,0.0001360759,0.0001746464,0.0009855236,0.000613272,0.001665244,0.0004591288,0.0007794898,0.008021033],"category_scores_gemma":[0.02712777,0.0001988382,0.0001624088,0.001562401,0.0007820484,0.00244548,0.0006112971,0.001183875,0.0005640325],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0007060583,"about_ca_system_score_gemma":0.0006137511,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.00502166,"about_ca_topic_score_gemma":0.004996445,"domain_scores_codex":[0.9995776,0.0002043719,0.00002196488,0.00005607495,0.0000777711,0.00006217897],"domain_scores_gemma":[0.9567987,0.03648711,0.003473301,0.001271258,0.001039124,0.0009305321],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.001157939,0.003358229,0.7908645,0.0002433234,0.00009834678,0.0004634964,0.01369351,0.005049101,0.004695934,0.06559134,0.001837075,0.1129472],"study_design_scores_gemma":[0.000112002,0.0007898919,0.8858123,0.000135372,0.0001216374,0.0004579029,0.02029199,0.0492783,0.003174473,0.0321055,0.007660777,0.00005987889],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9942384,0.0001123804,0.0005364129,0.0002039072,0.000003796413,0.00001317447,0.00005545174,0.000003438478,0.004832986],"genre_scores_gemma":[0.9988295,0.00009123721,0.0002764207,0.00001784488,0.000005815082,0.000004965125,0.0000513646,0.000001900703,0.0007208899],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.008021033,"threshold_uncertainty_score":0.026833,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.04467776240499283,"score_gpt":0.381159660111694,"score_spread":0.3364818977067012,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}