{"id":"W2770795352","doi":"10.5430/ijba.v8n7p49","title":"Toward Effect of Digital Advertisement on Mobile Users in Middle East","year":2017,"lang":"en","type":"article","venue":"International Journal of Business Administration","topic":"Technology Adoption and User Behaviour","field":"Decision Sciences","cited_by":2,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Advertising; Sample (material); Mobile phone; Service (business); Business; Short Message Service; The Internet; Middle East; Internet privacy; Internet users; Computer science; Marketing; Psychology; Geography; World Wide Web; Telecommunications","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":true,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.0008211832,0.0001046691,0.0002436292,0.0004738133,0.0000499135,0.0003453529,0.001128841,0.00008362973,0.0001052616],"category_scores_gemma":[0.001876952,0.00007713518,0.0001113092,0.000125921,0.0001105525,0.0009959459,0.00007578297,0.0001478194,0.00002610224],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.00007388425,"about_ca_system_score_gemma":0.0001219119,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.000005428896,"about_ca_topic_score_gemma":0.00001666457,"domain_scores_codex":[0.9976782,0.00004282723,0.0008217093,0.0001544245,0.001213369,0.00008949163],"domain_scores_gemma":[0.9973062,0.0001425144,0.001261054,0.0002804453,0.0009635549,0.0000462492],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.002295959,0.0006480746,0.8910202,0.00001037476,0.00006039528,0.0003608617,0.0003120869,0.00125543,0.001707381,0.001152235,0.0003589182,0.1008181],"study_design_scores_gemma":[0.001960035,0.0008977851,0.9870583,0.0001901093,0.0000134785,0.0001336879,0.0002502655,0.0001967062,0.006761643,0.001444699,0.0009859086,0.0001073304],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9947665,0.00001395694,0.001049885,0.002235127,0.001221903,0.0001007304,0.00002115066,0.000006018508,0.0005847591],"genre_scores_gemma":[0.9996538,0.00001030344,0.00009374804,0.00002185709,0.00009056823,0.000004827083,0.000004839669,0.000005364343,0.0001146907],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.1007108,"threshold_uncertainty_score":0.3330246,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.1356180903315367,"score_gpt":0.3989151714592505,"score_spread":0.2632970811277138,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}