{"id":"W2888338721","doi":"10.5539/jms.v8n3p16","title":"Brand Management and Business Performance in Mexican Small Business","year":2018,"lang":"en","type":"article","venue":"Journal of Management and Sustainability","topic":"Business, Innovation, and Economy","field":"Economics, Econometrics and Finance","cited_by":1,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Business; Marketing; Brand management; Order (exchange); Sample (material); Relation (database); Structural equation modeling; Empirical research; Business relationship management; Electronic business; Business model; Computer science","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":true,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.00094132,0.0001365733,0.0001669765,0.0009252861,0.0005794264,0.001211036,0.0001645296,0.0003327565,0.002602032],"category_scores_gemma":[0.00285293,0.00008529931,0.0002233508,0.001009657,0.0004468914,0.0004772045,0.000463273,0.0003524371,0.0001896521],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0009717636,"about_ca_system_score_gemma":0.0003640426,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.007650098,"about_ca_topic_score_gemma":0.009412558,"domain_scores_codex":[0.9997814,0.0000614429,0.00001048965,0.00002971989,0.0000562957,0.00006065512],"domain_scores_gemma":[0.9981224,0.0006550263,0.0007140251,0.00007636304,0.0001745905,0.0002576538],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.0003043865,0.0005715726,0.9788052,0.0000297064,0.00004235694,0.0001612637,0.002101523,0.0002887199,0.0007197552,0.0009034187,0.0002501989,0.01582191],"study_design_scores_gemma":[0.000003721964,0.0001144278,0.9967883,0.000007622792,0.00001698621,0.0000306961,0.001833808,0.0003915823,0.0001238369,0.0001850665,0.0005001131,0.000003922366],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.998714,0.00005217326,0.00002301449,0.00003537057,0.000001351488,0.000001925003,0.00001677767,7.030549e-7,0.001154866],"genre_scores_gemma":[0.9994803,0.00005510686,0.00003127778,0.000007129823,0.000004124411,0.000001717966,0.0000358714,5.339683e-7,0.0003838964],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.007650098,"threshold_uncertainty_score":0.01521116,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.01601831452402395,"score_gpt":0.2008376455898787,"score_spread":0.1848193310658548,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}