{"id":"W2966454591","doi":"","title":"Meformer vs. Informer: Influencer type and Follower Behavioral Intentions.","year":2019,"lang":"en","type":"article","venue":"Journal of the Association for Information Systems","topic":"Digital Marketing and Social Media","field":"Social Sciences","cited_by":7,"is_retracted":false,"has_abstract":true,"ca_institutions":"McMaster University","funders":"","keywords":"Influencer marketing; Opinion leadership; Social media; Promotion (chess); Advertising; Psychology; Social psychology; Business; Marketing; Public relations; Computer science; Political science; Relationship marketing; Marketing management","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002897001,0.00006459409,0.0001760802,0.0001059996,0.000276764,0.000380522,0.0001849939,0.0001255737,0.000007290923],"category_scores_gemma":[0.002336308,0.00004574506,0.0001238376,0.000308472,0.00003251891,0.002435567,0.00002487394,0.0001117934,0.00002747369],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0004271013,"about_ca_system_score_gemma":0.0002903829,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.000117205,"about_ca_topic_score_gemma":0.00003218659,"domain_scores_codex":[0.9983103,0.00008979892,0.000578572,0.00003253893,0.0008219222,0.0001668555],"domain_scores_gemma":[0.996633,0.0002057155,0.001341678,0.00006780634,0.001685428,0.00006638405],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"not_applicable","study_design_scores_codex":[0.0003360988,0.00008876366,0.7852187,0.0001989814,0.000329895,1.59112e-7,0.07327815,0.0002183614,0.00006863425,0.06746642,0.05597825,0.01681762],"study_design_scores_gemma":[0.0006147953,0.0001069912,0.02008384,0.0001063291,0.00004291884,0.000001945107,0.01297696,0.00002933035,0.000006709385,0.0001724072,0.9657676,0.0000901911],"study_design_candidate":"not_applicable","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.806333,0.00009273929,0.0000382132,0.001460707,0.01096376,0.0009373627,0.00002452601,0.00003005722,0.1801196],"genre_scores_gemma":[0.9925851,0.00004275009,0.00002527441,0.000173615,0.000185422,0.000006670601,0.000002936867,0.000003985539,0.006974291],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.9097893,"threshold_uncertainty_score":0.3669382,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.01164473921275007,"score_gpt":0.2851083792184067,"score_spread":0.2734636400056566,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}