{"id":"W2972154451","doi":"10.5267/j.msl.2019.8.029","title":"The role of commercial advertisements directed to children influencing on parents’ purchasing decision","year":2019,"lang":"en","type":"article","venue":"Management Science Letters","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":7,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Purchasing; Advertising; Business; Purchasing decision; Marketing; Psychology","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":true,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002174946,0.0003091717,0.000279505,0.0006067135,0.000391551,0.001241151,0.0002150488,0.0004968896,0.003397949],"category_scores_gemma":[0.01039485,0.0001906566,0.0004707551,0.0004156271,0.0005236933,0.0003804085,0.0003051868,0.0006685717,0.0001859101],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0007031451,"about_ca_system_score_gemma":0.0008609667,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.003868917,"about_ca_topic_score_gemma":0.004275386,"domain_scores_codex":[0.9979681,0.001306486,0.00009029854,0.0001766101,0.0003001455,0.0001582733],"domain_scores_gemma":[0.9785596,0.01648073,0.002994319,0.0003385011,0.0007346114,0.0008922847],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.0004122357,0.0004644171,0.9639665,0.0001294321,0.0001129143,0.001074921,0.004925539,0.0001222998,0.0008392526,0.0006403014,0.000363099,0.02694906],"study_design_scores_gemma":[0.00003292246,0.0006787468,0.9887697,0.0001093047,0.0003482308,0.0007829049,0.005056376,0.0006569458,0.0009040563,0.000318285,0.002316692,0.00002576758],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9953067,0.000602952,0.0001432975,0.0001814853,0.00001036691,0.00001427752,0.00003194875,0.000004192591,0.003704793],"genre_scores_gemma":[0.9990049,0.0002516326,0.0002489957,0.00003436303,0.000009717055,0.000005738265,0.00001839603,0.000001604759,0.0004247224],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.003868917,"threshold_uncertainty_score":0.01150233,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.008535673343996101,"score_gpt":0.2328102738991897,"score_spread":0.2242746005551936,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}