{"id":"W2993204684","doi":"","title":"Perception towards Internet Advertising: A Study with Reference to Delhi, Mumbai and Kolkata","year":2014,"lang":"en","type":"article","venue":"Advances In Management","topic":"Technology's Impact on Media","field":"Decision Sciences","cited_by":3,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Advertising; The Internet; Revenue; Online advertising; Business; Quarter (Canadian coin); Advertising campaign; Advertising research; Contextual advertising; Marketing; Geography; Computer science; Finance; World Wide Web","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":false,"about_ca":true,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.0007073015,0.0003586002,0.000422384,0.001557741,0.002645317,0.002636112,0.0006404583,0.0006604859,0.006778051],"category_scores_gemma":[0.00161018,0.0005229775,0.0005072583,0.002625966,0.001273465,0.001081326,0.001141455,0.001605446,0.001298573],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.002613706,"about_ca_system_score_gemma":0.001543346,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.06192612,"about_ca_topic_score_gemma":0.08244996,"domain_scores_codex":[0.9992275,0.0001928653,0.00005197229,0.0000590437,0.0002236897,0.0002449524],"domain_scores_gemma":[0.998651,0.0003826316,0.0004143977,0.00006179464,0.0001941948,0.0002960985],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.0001266625,0.0008003651,0.7280056,0.0003360178,0.00006448762,0.002769652,0.2418915,0.00008199576,0.0022257,0.001836305,0.003948574,0.01791318],"study_design_scores_gemma":[0.000007220779,0.0001602687,0.7462349,0.0001256313,0.00003542258,0.001084927,0.2444876,0.0001104269,0.0001918934,0.00008089223,0.007448831,0.00003205398],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9942684,0.0003699235,0.00002295658,0.0003695469,0.00001774371,0.00001922357,0.00008879162,0.00000357318,0.004839742],"genre_scores_gemma":[0.9964708,0.0007414696,0.0000553938,0.000275462,0.00001260574,0.00002044386,0.00007355821,0.000004776121,0.002345524],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.06192612,"threshold_uncertainty_score":0.1231313,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.04404798386543549,"score_gpt":0.3879132142174496,"score_spread":0.3438652303520141,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}