{"id":"W3014098387","doi":"10.5539/ass.v16n4p49","title":"Brand Tribe Paradoxes: An Overview with Empirical Evidence from Pakistan","year":2020,"lang":"en","type":"article","venue":"Asian Social Science","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":1,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Tribalism; Tribe; Context (archaeology); Marketing; Promotion (chess); Consumption (sociology); Business; Brand management; Sociology; Advertising; Political science; Social science; Geography","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":true,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002589643,0.0004127283,0.0004920571,0.004613891,0.002733686,0.004588074,0.0009190005,0.0008811204,0.009140486],"category_scores_gemma":[0.008489199,0.000420883,0.000351133,0.008917901,0.003126532,0.004681502,0.001886996,0.001399225,0.0006509952],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.003851141,"about_ca_system_score_gemma":0.005366283,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.0280907,"about_ca_topic_score_gemma":0.0445776,"domain_scores_codex":[0.9987636,0.0002649031,0.0001559146,0.0001880854,0.0004820016,0.0001455624],"domain_scores_gemma":[0.9896281,0.006392514,0.001840517,0.0002543596,0.001620246,0.0002643325],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"design_other","study_design_gemma":"observational","study_design_scores_codex":[0.0002085078,0.0006963635,0.2810744,0.01174179,0.0002161875,0.01227165,0.1639903,0.0003034916,0.0007318561,0.08315346,0.02096321,0.4246488],"study_design_scores_gemma":[0.00002339792,0.0001519625,0.3599966,0.01115863,0.000292076,0.008101118,0.4287143,0.0008502514,0.0008021002,0.01921529,0.1705875,0.0001069015],"study_design_candidate":"observational","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.7383344,0.1415154,0.001924698,0.01487729,0.0004091416,0.0002820751,0.0009641005,0.00003800786,0.1016549],"genre_scores_gemma":[0.9229314,0.07229339,0.0008859721,0.001324592,0.00008584348,0.00002961501,0.0003243962,0.00001848815,0.002106389],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.0280907,"threshold_uncertainty_score":0.05585438,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.1843270247306524,"score_gpt":0.3733432433133829,"score_spread":0.1890162185827305,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}