{"id":"W3049345348","doi":"10.1007/978-3-030-53713-5_3","title":"Commercial Opinion Research: Show Me the Money","year":2020,"lang":"en","type":"book-chapter","venue":"","topic":"Digital Marketing and Social Media","field":"Social Sciences","cited_by":0,"is_retracted":false,"has_abstract":false,"ca_institutions":"Carleton University","funders":"","keywords":"Polling; Public opinion; Product (mathematics); Advertising; Opinion leadership; Movie theater; Dimension (graph theory); Market research; Marketing; Business; Public relations; Political science; Computer science; Art; Politics","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002002802,0.0007223117,0.0005135654,0.00153281,0.00151166,0.007858112,0.0009417125,0.003725098,0.09121011],"category_scores_gemma":[0.006470107,0.0003138103,0.0003246141,0.002236785,0.002451929,0.00950814,0.001698796,0.003688986,0.04916992],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.001829146,"about_ca_system_score_gemma":0.001493584,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.001783834,"about_ca_topic_score_gemma":0.00575383,"domain_scores_codex":[0.9989271,0.0003764805,0.00002723605,0.00009434174,0.0005205218,0.00005427793],"domain_scores_gemma":[0.9968777,0.001817874,0.0000998534,0.0001632024,0.0008126498,0.0002288684],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"not_applicable","study_design_gemma":"not_applicable","study_design_scores_codex":[0.000006367263,0.00001421873,0.00004467465,0.0001031221,0.000004061229,0.00001745025,0.0003369331,0.00002195773,0.0001292381,0.08422111,0.8311835,0.08391737],"study_design_scores_gemma":[0.000003564694,0.000005459525,0.0001118123,0.0002377644,0.000003593735,0.00005686326,0.0003373844,0.00008055366,0.00007878443,0.04723781,0.9518411,0.000005496529],"study_design_candidate":"not_applicable","study_design_consensus":"not_applicable","genre_codex":"other","genre_gemma":"other","genre_scores_codex":[0.0004480283,0.05187101,0.004241169,0.0647497,0.01585173,0.00004367299,0.0001811174,0.0001759193,0.8624376],"genre_scores_gemma":[0.007306865,0.0226519,0.002666241,0.02009978,0.009595594,0.00007427415,0.0001509312,0.0002566314,0.9371977],"genre_candidate":"other","genre_consensus":"other","teacher_disagreement_score":0.09121011,"threshold_uncertainty_score":0.3051282,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.2394992296468422,"score_gpt":0.39876925333028,"score_spread":0.1592700236834378,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}