{"id":"W3082360100","doi":"10.1002/mde.3229","title":"Advertising persuasion in dual markets","year":2020,"lang":"en","type":"article","venue":"Managerial and Decision Economics","topic":"Financial Markets and Investment Strategies","field":"Economics, Econometrics and Finance","cited_by":4,"is_retracted":false,"has_abstract":true,"ca_institutions":"McGill University","funders":"","keywords":"Persuasion; Dual (grammatical number); Advertising; Business; Dual role; Psychology","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.0003010081,0.0001516428,0.0003708539,0.0001403611,0.00008072029,0.0001632411,0.00009421935,0.00009248764,0.0003152363],"category_scores_gemma":[0.0001216914,0.0001721276,0.0000643219,0.0001238254,0.0000507744,0.0004132183,0.0001442673,0.00009520299,0.0001848498],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.00004230768,"about_ca_system_score_gemma":0.00001058951,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.00006191014,"about_ca_topic_score_gemma":0.00002111124,"domain_scores_codex":[0.9986991,0.000008469354,0.0005861189,0.0004658199,0.00001758686,0.0002228776],"domain_scores_gemma":[0.9995286,0.00006133524,0.0001499134,0.0001411473,0.000006136271,0.0001128532],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"theoretical_or_conceptual","study_design_gemma":"theoretical_or_conceptual","study_design_scores_codex":[0.001226082,0.00009075904,0.01888713,0.00005785963,0.00002825142,0.00006104488,0.0008109761,0.0003947134,0.0000360624,0.8679689,0.004738573,0.1056997],"study_design_scores_gemma":[0.003068967,0.0002359719,0.2542257,0.00004324303,0.000005464008,0.000009034437,0.0003580707,0.03080661,0.00002767493,0.4807185,0.2297917,0.0007090248],"study_design_candidate":"theoretical_or_conceptual","study_design_consensus":"theoretical_or_conceptual","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9553009,0.0007711534,0.0009023835,0.001190568,0.0005703712,0.0001538569,0.00003173419,0.00002608925,0.04105299],"genre_scores_gemma":[0.9950472,0.001556252,0.001618868,0.001435682,0.0002204269,0.000006608212,0.000007185247,0.00001939799,0.0000884287],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.3872504,"threshold_uncertainty_score":0.7019158,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.02849496052368185,"score_gpt":0.205699432522381,"score_spread":0.1772044719986991,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}