{"id":"W3206956944","doi":"10.51594/ijmer.v3i9.257","title":"MARKETING PRACTICES AND THE DARK SIDE OF INEQUITY: A QUALITATIVE RESEARCH IN AFRICAN PRIVATE COMPANIES","year":2021,"lang":"en","type":"article","venue":"International Journal of Management & Entrepreneurship Research","topic":"Global and Cross-Cultural Management","field":"Social Sciences","cited_by":6,"is_retracted":false,"has_abstract":true,"ca_institutions":"St. Thomas University","funders":"","keywords":"Customer satisfaction; Marketing; Business; Customer advocacy; Customer retention; Customer to customer; Qualitative research; Public relations; Sociology; Service quality; Political science","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.008695779,0.0003903372,0.0005261783,0.001965858,0.00969,0.00360542,0.0007735795,0.00137005,0.002680041],"category_scores_gemma":[0.008633617,0.000496575,0.000206851,0.002121749,0.00690241,0.003527219,0.003012683,0.001550641,0.0001780905],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.004926786,"about_ca_system_score_gemma":0.004509771,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.01217533,"about_ca_topic_score_gemma":0.0245041,"domain_scores_codex":[0.9942826,0.004334241,0.000142241,0.0002416232,0.000266031,0.0007333466],"domain_scores_gemma":[0.9885474,0.00923848,0.0008205965,0.0002558627,0.0005214525,0.0006161815],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"qualitative","study_design_gemma":"qualitative","study_design_scores_codex":[0.00002374994,0.00009289483,0.003166765,0.00007978336,0.000001912402,0.000391469,0.9918526,0.0000233791,0.0005616387,0.0009382524,0.0001233687,0.002744254],"study_design_scores_gemma":[0.000003117778,0.00003618308,0.002085687,0.00007591736,0.000001751128,0.00009362167,0.9954408,0.00004326201,0.0001522778,0.0001725489,0.001891206,0.000003648634],"study_design_candidate":"qualitative","study_design_consensus":"qualitative","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9968221,0.0002777953,0.0004535805,0.0007194751,0.00000847579,0.0001349673,0.00004649794,0.0000022336,0.001534908],"genre_scores_gemma":[0.9972067,0.0004459118,0.0004662643,0.0002794836,0.000005562597,0.0002030729,0.00002365884,0.000004507401,0.001364843],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.01217533,"threshold_uncertainty_score":0.04598826,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.2575230752338408,"score_gpt":0.5475794315580582,"score_spread":0.2900563563242174,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}