{"id":"W4245058240","doi":"10.32920/ryerson.14657880","title":"Communicated identity and corporate social responsibility: a case study of Unilever's “Sustainable Living”","year":2021,"lang":"en","type":"preprint","venue":"","topic":"Corporate Identity and Reputation","field":"Business, Management and Accounting","cited_by":0,"is_retracted":false,"has_abstract":true,"ca_institutions":"Toronto Metropolitan University","funders":"","keywords":"Corporate social responsibility; Perspective (graphical); Stakeholder; Identity (music); Odds; Public relations; Corporate identity; Business; Social identity theory; Stakeholder theory; Social responsibility; Marketing; Sociology; Political science; Computer science; Social group; Social science","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.005427852,0.0003414788,0.0004294192,0.001647632,0.02103698,0.005419313,0.001502849,0.003970248,0.004676537],"category_scores_gemma":[0.008842025,0.0002621791,0.0003374924,0.001998335,0.007635649,0.004968809,0.006608387,0.003164044,0.0004559815],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.006320791,"about_ca_system_score_gemma":0.003000148,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.02384062,"about_ca_topic_score_gemma":0.06698434,"domain_scores_codex":[0.993572,0.004712769,0.0001216256,0.0003671103,0.0005816497,0.0006448266],"domain_scores_gemma":[0.9909645,0.006292156,0.0007327863,0.0005211888,0.0005582583,0.0009310008],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"qualitative","study_design_gemma":"qualitative","study_design_scores_codex":[0.00007210381,0.0006493116,0.01252006,0.0001014631,0.0000137105,0.01031843,0.9238874,0.0004829263,0.001267104,0.02832709,0.002105706,0.02025468],"study_design_scores_gemma":[0.00001628748,0.0001835194,0.007411723,0.00008941216,0.00001223221,0.001589196,0.9484695,0.001430803,0.001359923,0.003416128,0.03598377,0.00003750895],"study_design_candidate":"qualitative","study_design_consensus":"qualitative","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9805519,0.0001175576,0.0009993227,0.001877447,0.00002297902,0.00003791545,0.00001630852,0.00001542982,0.01636098],"genre_scores_gemma":[0.9932112,0.0001232316,0.000913403,0.0001730536,0.00001047378,0.00002560291,0.00001214444,0.00001509429,0.005515872],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.02384062,"threshold_uncertainty_score":0.04740375,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.08429586262551284,"score_gpt":0.2958563512701224,"score_spread":0.2115604886446096,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}