{"id":"W4250016524","doi":"10.32920/ryerson.14637888.v1","title":"The Visual Semiotics of Fragrance Branding: Exploring Jean Paul Gaultier's \"Le Male\"","year":2021,"lang":"en","type":"preprint","venue":"","topic":"Media, Gender, and Advertising","field":"Social Sciences","cited_by":0,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"McMaster University","keywords":"Semiotics; Masculinity; Rhetorical question; Sociology; Visual rhetoric; Art; Visual arts; Aesthetics; Psychology; Advertising; Gender studies; Literature; Rhetoric; Philosophy","routes":{"ca_aff":false,"ca_fund":true,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.001240905,0.0002054819,0.000368586,0.00005289635,0.0008392004,0.0002591923,0.0005719539,0.0002352852,0.0002411882],"category_scores_gemma":[0.0009049561,0.0001660806,0.0002241925,0.0002079373,0.0003465856,0.0001627432,0.0004312073,0.0005087183,0.000006341396],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.00009003067,"about_ca_system_score_gemma":0.0007278785,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.002691999,"about_ca_topic_score_gemma":0.003721149,"domain_scores_codex":[0.9976252,0.0003186055,0.0004507461,0.000413754,0.0007050213,0.0004866532],"domain_scores_gemma":[0.9983526,0.0006820622,0.0002466015,0.0003701262,0.0001750711,0.0001735626],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"qualitative","study_design_gemma":"qualitative","study_design_scores_codex":[0.0001460055,0.0009488843,0.05740932,0.002258089,0.001280352,0.0002765148,0.5517128,0.006225612,0.004374734,0.08991861,0.01398995,0.2714592],"study_design_scores_gemma":[0.001507962,0.00009061122,0.00539833,0.002641055,0.0002253226,0.000009190261,0.8276955,0.005452699,0.02726825,0.01410087,0.1132415,0.00236864],"study_design_candidate":"qualitative","study_design_consensus":"qualitative","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.8691388,0.004920166,0.01710562,0.003537346,0.008137751,0.0006027325,0.00001114877,0.000171327,0.09637511],"genre_scores_gemma":[0.9823177,0.007366845,0.001062732,0.00009110849,0.000841998,0.00001813114,0.00001240067,0.00002347612,0.008265566],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.2759828,"threshold_uncertainty_score":0.6772569,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.0885094203268965,"score_gpt":0.3424625315810655,"score_spread":0.253953111254169,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}