{"id":"W4288066581","doi":"10.1108/jpbm-04-2021-3444","title":"Conceptualizing nation branding: the systematic literature review","year":2022,"lang":"en","type":"article","venue":"Journal of Product & Brand Management","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":57,"is_retracted":false,"has_abstract":true,"ca_institutions":"Carleton University","funders":"","keywords":"Nation branding; Corporate branding; Originality; Value (mathematics); Politics; Extant taxon; Place branding; Marketing; Field (mathematics); Public relations; International business; Systematic review; Sociology; Political science; Brand management; Social science; Business; Qualitative research; Tourism","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.04273301,0.001800517,0.006027363,0.03361146,0.001551743,0.006397871,0.003071009,0.003460338,0.004129065],"category_scores_gemma":[0.151723,0.001437575,0.005642786,0.02506161,0.002800595,0.009809868,0.00375525,0.002731167,0.0005126134],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0080397,"about_ca_system_score_gemma":0.03476921,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.007564934,"about_ca_topic_score_gemma":0.01672446,"domain_scores_codex":[0.9624027,0.01731955,0.01114237,0.002316248,0.005974932,0.0008443163],"domain_scores_gemma":[0.8620399,0.1040682,0.01535529,0.002631431,0.01474866,0.001156509],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"systematic_review","study_design_gemma":"systematic_review","study_design_scores_codex":[0.00009460891,0.00003094963,0.00230851,0.8876175,0.003256503,0.0002118338,0.002651727,0.0002437936,0.0002121273,0.003542284,0.004703457,0.09512669],"study_design_scores_gemma":[0.00004519179,0.00007658581,0.002579681,0.9561977,0.007876178,0.0003966059,0.00329368,0.0001451803,0.0001470276,0.001820416,0.02738009,0.00004154077],"study_design_candidate":"systematic_review","study_design_consensus":"systematic_review","genre_codex":"review","genre_gemma":"review","genre_scores_codex":[0.001833944,0.9925587,0.001069886,0.001734278,0.0004877937,0.0009264496,0.0004014884,0.00001887403,0.0009684935],"genre_scores_gemma":[0.03117264,0.9572054,0.005839349,0.002207258,0.0002356666,0.002667366,0.0004132589,0.00001730591,0.0002417731],"genre_candidate":"review","genre_consensus":"review","teacher_disagreement_score":0.04273301,"threshold_uncertainty_score":0.2259965,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.03191128017871722,"score_gpt":0.256673443693617,"score_spread":0.2247621635148998,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}