{"id":"W4292959226","doi":"10.5267/j.ijdns.2022.5.013","title":"Digital marketing, digital orientation, marketing capability, and information technology capability on marketing performance of Indonesian SMEs","year":2022,"lang":"en","type":"article","venue":"International Journal of Data and Network Science","topic":"SMEs Development and Digital Marketing","field":"Social Sciences","cited_by":19,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Marketing management; Digital marketing; Marketing; Marketing research; Business; Marketing strategy; Quantitative marketing research; Marketing effectiveness; Return on marketing investment; Indonesian","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":true,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.0007257863,0.0001915794,0.0001801247,0.0006665114,0.0003198168,0.001137394,0.0001086661,0.0002154495,0.002722184],"category_scores_gemma":[0.003115524,0.00006506129,0.00020644,0.0007066931,0.0003819539,0.0006543809,0.0006018879,0.0003719375,0.0002966136],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0004157713,"about_ca_system_score_gemma":0.0005355903,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.002113028,"about_ca_topic_score_gemma":0.002542703,"domain_scores_codex":[0.9995176,0.0001268031,0.00004213665,0.00004603121,0.0001692917,0.00009807946],"domain_scores_gemma":[0.9966208,0.001408117,0.001010113,0.00008487233,0.0003178674,0.0005581668],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.000108644,0.0004628407,0.971415,0.00007861447,0.0000510499,0.0004275485,0.002397367,0.000377987,0.001101829,0.0005249877,0.0002742424,0.02277985],"study_design_scores_gemma":[0.000002854547,0.0001415856,0.9948125,0.00003047735,0.00002377253,0.0001046523,0.00314682,0.0006205365,0.0003209833,0.0001649535,0.0006235352,0.000007376587],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9961295,0.00009199748,0.00004485725,0.00009072265,0.000002067556,0.000003870428,0.00002331202,0.000001902313,0.003611855],"genre_scores_gemma":[0.9996747,0.00005679473,0.0000325172,0.000008552206,0.000002242942,0.000001947927,0.00001375537,5.409843e-7,0.0002089908],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.002722184,"threshold_uncertainty_score":0.009106576,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.01276052898373079,"score_gpt":0.2784774828484349,"score_spread":0.2657169538647041,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}