{"id":"W4309044778","doi":"10.33423/jabe.v24i5.5526","title":"Advertising Spillover Effects on Private Labels","year":2022,"lang":"en","type":"article","venue":"Journal of Applied Business and Economics","topic":"Consumer Market Behavior and Pricing","field":"Business, Management and Accounting","cited_by":0,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Spillover effect; Private label; Advertising; Business; National brand; Quality (philosophy); Product (mathematics); Marketing; Store brand; Positive correlation; Economics; Microeconomics","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":true,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.0009376026,0.0006440977,0.0005901032,0.0009045044,0.0005975071,0.001584559,0.000339499,0.0007570076,0.03012063],"category_scores_gemma":[0.004132053,0.0003728385,0.001142673,0.0004515279,0.0006425648,0.001351417,0.001634039,0.001136644,0.001206649],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.001439669,"about_ca_system_score_gemma":0.000638129,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.006430091,"about_ca_topic_score_gemma":0.006674853,"domain_scores_codex":[0.9992855,0.000148104,0.00003446022,0.0001648844,0.0001898406,0.0001771913],"domain_scores_gemma":[0.9931645,0.004567342,0.0006951005,0.0006380889,0.0006332911,0.0003016287],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"design_other","study_design_gemma":"observational","study_design_scores_codex":[0.008017017,0.007914096,0.2412511,0.002209704,0.001416612,0.006205852,0.005215259,0.04824496,0.147331,0.1476134,0.01409771,0.3704834],"study_design_scores_gemma":[0.0006562221,0.002496142,0.7712197,0.0004446904,0.003472282,0.002112073,0.003601953,0.04520718,0.05588933,0.08619028,0.02836169,0.0003484923],"study_design_candidate":"observational","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.8747381,0.001223102,0.005257117,0.0008238357,0.00008057671,0.00009917327,0.0004833552,0.0001509841,0.1171438],"genre_scores_gemma":[0.9913567,0.0005205857,0.0005831026,0.0001423859,0.00005664115,0.00001497267,0.0001185815,0.00001339093,0.007193616],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.03012063,"threshold_uncertainty_score":0.1007636,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.008912980343492558,"score_gpt":0.1910324916521346,"score_spread":0.182119511308642,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}