{"id":"W4385312781","doi":"10.1177/00222429231193371","title":"Assessing the Multichannel Impact of Brand Store Entry by a Digital-Native Grocery Brand","year":2023,"lang":"en","type":"article","venue":"Journal of Marketing","topic":"Consumer Market Behavior and Pricing","field":"Business, Management and Accounting","cited_by":18,"is_retracted":false,"has_abstract":true,"ca_institutions":"Tellabs (Canada)","funders":"Fonds Wetenschappelijk Onderzoek","keywords":"Business; Advertising; Brand management; Brand awareness; Brand extension; Brand equity; Marketing; Profit (economics); Economics","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002187577,0.0004916319,0.0005542551,0.0005778293,0.0004602274,0.001968202,0.0007042352,0.0006797642,0.008349282],"category_scores_gemma":[0.01018105,0.0002191261,0.001031614,0.0005015016,0.000745578,0.001631154,0.001329083,0.001141826,0.0005364182],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.001340332,"about_ca_system_score_gemma":0.0009381666,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.007318112,"about_ca_topic_score_gemma":0.01295898,"domain_scores_codex":[0.9981968,0.0006800371,0.00007017713,0.0002815993,0.0003980752,0.0003734154],"domain_scores_gemma":[0.9760193,0.01679718,0.00409564,0.0008604156,0.001019674,0.001207668],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.0102881,0.01433989,0.8848987,0.0003184199,0.001104395,0.000474395,0.00122816,0.006447122,0.007989644,0.002955331,0.0008656212,0.06909015],"study_design_scores_gemma":[0.0001102488,0.007569377,0.9809044,0.00001934474,0.0006493207,0.00005072651,0.001570277,0.004377942,0.00337776,0.00058356,0.0007470311,0.00004000711],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9969844,0.00005910711,0.000183257,0.00003705601,0.000008587172,0.0000319803,0.00006213649,0.000004533834,0.002628918],"genre_scores_gemma":[0.998163,0.00004338632,0.0002772196,0.00004394768,0.00001220264,0.00002112554,0.00009987704,0.000004454022,0.001334659],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.008349282,"threshold_uncertainty_score":0.02793109,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.02323279345155071,"score_gpt":0.2968266688275774,"score_spread":0.2735938753760266,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}