{"id":"W4392729744","doi":"10.31955/mea.v8i1.3786","title":"PENGARUH SERVICE QUALITY, PROMOTION, BRAND AMBASSADOR DAN BRAND AWARENESS TERHADAP PURCHASE DECISION DI APLIKASI TOKOPEDIA DIMEDIASI OLEH BRAND IMAGE","year":2024,"lang":"id","type":"article","venue":"Jurnal Ilmiah Manajemen Ekonomi & Akuntansi (MEA)","topic":"Consumer Behavior and Marketing Influence","field":"Business, Management and Accounting","cited_by":0,"is_retracted":false,"has_abstract":true,"ca_institutions":"Brandon Regional Health Authority","funders":"","keywords":"Brand image; Brand awareness; Business; Promotion (chess); Advertising; Brand equity; Brand extension; Quality (philosophy); Political science; Physics","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":["metaepi_narrow","sts","scholarly_communication","insufficient_payload"],"consensus_categories":["metaepi_narrow","insufficient_payload"],"category_scores_codex":[0.00427627,0.001915725,0.001872433,0.001265176,0.001676362,0.006729185,0.002013529,0.0007062449,0.001125069],"category_scores_gemma":[0.0007219662,0.001923845,0.0009135487,0.002287155,0.0005111906,0.006126082,0.001838746,0.001852341,0.0009184485],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0006163152,"about_ca_system_score_gemma":0.0006928968,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.002125323,"about_ca_topic_score_gemma":0.003892316,"domain_scores_codex":[0.9896466,0.0004028182,0.003001506,0.002827384,0.001982698,0.002138972],"domain_scores_gemma":[0.9942232,0.001164598,0.001091553,0.001792411,0.001259319,0.0004688903],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.00663061,0.004138614,0.5546829,0.02233928,0.00236944,0.003988299,0.003465793,0.0002024778,0.02768793,0.002601266,0.04049893,0.3313944],"study_design_scores_gemma":[0.009608249,0.0002212883,0.5714678,0.005654173,0.003832574,0.0002093017,0.001710679,0.00448576,0.0008703411,0.000512704,0.3971603,0.004266856],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9663937,0.00376045,0.001731066,0.006482316,0.007030956,0.00270346,0.000132052,0.0007787317,0.01098728],"genre_scores_gemma":[0.9844471,0.001084602,0.000310321,0.002521934,0.004292041,0.0003106589,0.0006372944,0.0005043896,0.005891624],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.3566614,"threshold_uncertainty_score":0.9998595,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.03264190242935817,"score_gpt":0.3041359512021634,"score_spread":0.2714940487728053,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}