{"id":"W4399756816","doi":"10.1177/00222429241265000","title":"The Prosocial Ambassador Effect: Adopting an Ambassador Role Increases Sustainable Behavior","year":2024,"lang":"en","type":"article","venue":"Journal of Marketing","topic":"Behavioral Health and Interventions","field":"Psychology","cited_by":6,"is_retracted":false,"has_abstract":true,"ca_institutions":"Health Care Foundation","funders":"Association for Consumer Research; Emerald Publishing; Marketing Science Institute; American Marketing Association","keywords":"Prosocial behavior; Business; Marketing; Public relations; Psychology; Political science; Social psychology","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002251185,0.0005153816,0.0004544968,0.0004328709,0.0006146401,0.0009856528,0.0004342677,0.0009019205,0.01993086],"category_scores_gemma":[0.008715256,0.0002620776,0.0004963237,0.0002394046,0.0008997665,0.0008505721,0.001377368,0.001553705,0.0008950615],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0004367816,"about_ca_system_score_gemma":0.0006865861,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.001064409,"about_ca_topic_score_gemma":0.001735342,"domain_scores_codex":[0.9986053,0.0007280429,0.00005477737,0.0002528036,0.0002413974,0.0001176943],"domain_scores_gemma":[0.9912294,0.004696772,0.001788109,0.0007034055,0.000283171,0.001299216],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"design_other","study_design_gemma":"observational","study_design_scores_codex":[0.02676747,0.07034025,0.3028959,0.004856321,0.002588129,0.001615513,0.009910466,0.001437022,0.1935491,0.02451208,0.01083958,0.3506882],"study_design_scores_gemma":[0.0007289159,0.0126155,0.9566842,0.0001887685,0.0008360393,0.0002494761,0.002391896,0.001051277,0.01138659,0.003800729,0.01000955,0.00005703215],"study_design_candidate":"observational","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9755128,0.0004411435,0.0008767247,0.0009773262,0.0001038303,0.0001316374,0.0001217145,0.00006906169,0.02176568],"genre_scores_gemma":[0.9921682,0.0003688388,0.002750403,0.0005980909,0.00005695401,0.0002189747,0.0001071269,0.00004015026,0.003691106],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.01993086,"threshold_uncertainty_score":0.06667542,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.01612201201983251,"score_gpt":0.3707712731799488,"score_spread":0.3546492611601164,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}