{"id":"W4400312857","doi":"10.1016/j.jretconser.2024.103981","title":"The impact of live-streaming interactivity on live-streaming sales mode based on game-theoretic analysis","year":2024,"lang":"en","type":"article","venue":"Journal of Retailing and Consumer Services","topic":"Digital Marketing and Social Media","field":"Social Sciences","cited_by":46,"is_retracted":false,"has_abstract":false,"ca_institutions":"","funders":"National Natural Science Foundation of China; Cross Cancer Institute","keywords":"Live streaming; Interactivity; Mode (computer interface); Computer science; Advertising; Streaming current; Business; Multimedia; Human–computer interaction","routes":{"ca_aff":false,"ca_fund":true,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.001455528,0.0005043915,0.0005035297,0.0007778069,0.0005468018,0.002720356,0.0009660711,0.0007060082,0.01263718],"category_scores_gemma":[0.01279161,0.0002721746,0.0005222218,0.0004271259,0.001127562,0.003335705,0.0009832835,0.001178596,0.0003728369],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.001501853,"about_ca_system_score_gemma":0.001184956,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.006406777,"about_ca_topic_score_gemma":0.006022163,"domain_scores_codex":[0.9992531,0.0003129428,0.00001607459,0.00008896647,0.0001259387,0.0002029241],"domain_scores_gemma":[0.9847106,0.01262794,0.0005455081,0.0003025362,0.0008572836,0.0009560789],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"simulation_or_modeling","study_design_gemma":"simulation_or_modeling","study_design_scores_codex":[0.0022011,0.00136828,0.02917753,0.0003389473,0.0002677001,0.0008118139,0.0009775498,0.5427074,0.01892585,0.3543969,0.003483085,0.04534384],"study_design_scores_gemma":[0.00004486378,0.0002944766,0.01128696,0.0000242389,0.0001445276,0.00012783,0.0008782657,0.9369465,0.001163262,0.04829366,0.0007441975,0.00005129485],"study_design_candidate":"simulation_or_modeling","study_design_consensus":"simulation_or_modeling","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.8980484,0.0003007581,0.05134874,0.0007851093,0.00005493324,0.0001132306,0.0002347168,0.0001053452,0.04900871],"genre_scores_gemma":[0.9979011,0.00003782233,0.0008973621,0.00001988461,0.000007335257,0.000008062322,0.00001215977,0.00000898032,0.001107294],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.01263718,"threshold_uncertainty_score":0.04227555,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.01090032300756253,"score_gpt":0.3185597755306366,"score_spread":0.307659452523074,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}