{"id":"W4400993394","doi":"10.69554/mbbk6606","title":"The seven faces of consumer sustainability, and what they mean for brands","year":2023,"lang":"en","type":"article","venue":"Journal of brand strategy","topic":"Environmental Sustainability in Business","field":"Business, Management and Accounting","cited_by":1,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Sustainability; Business; Marketing; Advertising; Biology","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":false,"about_ca":true,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.001444294,0.0001262005,0.0002660657,0.0001253824,0.0002308986,0.000534195,0.0002320369,0.00005658802,0.00001374913],"category_scores_gemma":[0.0002771397,0.00008028607,0.0001137615,0.0002193432,0.0002346233,0.001837264,0.00009965792,0.0001102631,0.000001843085],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.00003899758,"about_ca_system_score_gemma":0.00005364196,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.00008496729,"about_ca_topic_score_gemma":0.0001043896,"domain_scores_codex":[0.998888,0.00002363639,0.0004692736,0.0001193646,0.0002586213,0.0002410765],"domain_scores_gemma":[0.9986582,0.0003750277,0.0004132264,0.0001487382,0.0003882225,0.00001656706],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"design_other","study_design_gemma":"observational","study_design_scores_codex":[0.003703795,0.000575403,0.4219086,0.006604724,0.000734524,0.0000912697,0.003758844,0.01037472,0.002184949,0.02351769,0.006352892,0.5201926],"study_design_scores_gemma":[0.005903933,0.0002327227,0.5317436,0.0002372471,0.0003553384,0.00005116525,0.08942811,0.002522382,0.0003651417,0.3016625,0.06695386,0.0005439916],"study_design_candidate":"observational","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9948793,0.0009510323,0.00005184873,0.00342161,0.0002050693,0.000351097,0.000002001423,0.00001189577,0.0001261497],"genre_scores_gemma":[0.9988253,0.0007192696,0.00001082025,0.0000794343,0.0002056673,0.000006896356,0.000002600636,0.00001399106,0.0001359933],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.5196486,"threshold_uncertainty_score":0.5151255,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.01616148434857829,"score_gpt":0.2576785297710518,"score_spread":0.2415170454224735,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}