{"id":"W4407540230","doi":"10.1016/j.jretai.2025.01.007","title":"The impact of brand equity on vertical integration in franchise systems","year":2025,"lang":"en","type":"article","venue":"Journal of Retailing","topic":"Franchising Strategies and Performance","field":"Business, Management and Accounting","cited_by":4,"is_retracted":false,"has_abstract":true,"ca_institutions":"McMaster University; Bishop's University","funders":"Social Sciences and Humanities Research Council of Canada; Pennsylvania State University; University of Pennsylvania","keywords":"Franchise; Brand equity; Business; Equity (law); Marketing; Vertical integration; Brand management; Advertising; Political science","routes":{"ca_aff":true,"ca_fund":true,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.001565481,0.0003044658,0.0002440666,0.0009407677,0.0009725221,0.003264736,0.00027517,0.0005460274,0.008682739],"category_scores_gemma":[0.006952357,0.0001363842,0.0003883773,0.0008437539,0.00110885,0.001730951,0.00156743,0.0007643295,0.0003668079],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.001794302,"about_ca_system_score_gemma":0.0007261307,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.01024949,"about_ca_topic_score_gemma":0.01041084,"domain_scores_codex":[0.9989889,0.0002651924,0.00003935724,0.000180301,0.0002139913,0.0003123056],"domain_scores_gemma":[0.9908982,0.003456914,0.003155966,0.0004518365,0.0008076941,0.001229451],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.0004442783,0.0004063523,0.9011175,0.00009929463,0.0002525661,0.0002926352,0.001966569,0.00263985,0.003541687,0.02295711,0.0006321017,0.06565013],"study_design_scores_gemma":[0.00001987923,0.0002208428,0.9837805,0.00008343584,0.0001266847,0.00008950684,0.002250666,0.003623415,0.000928612,0.006773105,0.002083347,0.00001993356],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9850754,0.0003021482,0.0008317642,0.0001738962,0.000008159425,0.00001245546,0.00007267958,0.000006347214,0.01351731],"genre_scores_gemma":[0.9993371,0.00004918911,0.0001043056,0.00001828839,0.00000479517,0.000001625756,0.00003164082,0.000001431051,0.000451674],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.01024949,"threshold_uncertainty_score":0.0290466,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.02017508515532113,"score_gpt":0.3067675516108641,"score_spread":0.2865924664555429,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}