{"id":"W4408094358","doi":"10.1108/jcm-03-2024-6668","title":"When we are alike: homophily in livestream commerce","year":2025,"lang":"en","type":"article","venue":"Journal of Consumer Marketing","topic":"Digital Marketing and Social Media","field":"Social Sciences","cited_by":7,"is_retracted":false,"has_abstract":true,"ca_institutions":"Wilfrid Laurier University","funders":"","keywords":"Homophily; Marketing; Business; Advertising; Psychology; Social psychology","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.001456345,0.0001124334,0.0002177592,0.0005741579,0.001169935,0.002818863,0.0002673163,0.0006016415,0.004582013],"category_scores_gemma":[0.006875613,0.0001454022,0.0001757796,0.0005330474,0.001739166,0.002552836,0.001635009,0.0009368602,0.0003274972],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0004788226,"about_ca_system_score_gemma":0.0004293502,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.002179762,"about_ca_topic_score_gemma":0.003662165,"domain_scores_codex":[0.9988227,0.0006868304,0.00004293867,0.0001387384,0.0001805577,0.0001281878],"domain_scores_gemma":[0.9938052,0.003157353,0.001529963,0.0003559832,0.0003229643,0.0008286203],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.0003173992,0.0003575757,0.7549656,0.0002889776,0.00027149,0.001749472,0.1237361,0.0003045466,0.002774829,0.01498621,0.003791129,0.09645671],"study_design_scores_gemma":[0.0000222046,0.0003162407,0.8050412,0.000329841,0.0001935626,0.00153528,0.1565207,0.00284437,0.001082376,0.01388713,0.01814924,0.0000778782],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9851382,0.0005288457,0.001366076,0.002153292,0.00004692241,0.00001450968,0.0000530035,0.00001226456,0.01068683],"genre_scores_gemma":[0.9988348,0.0001402446,0.0002144866,0.0002199762,0.000022353,0.000004523245,0.00001237819,0.000003247357,0.0005479095],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.004582013,"threshold_uncertainty_score":0.01532835,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.01727717844419034,"score_gpt":0.3010597594399658,"score_spread":0.2837825809957754,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}