{"id":"W4412676730","doi":"10.1080/08911762.2025.2533915","title":"Global Marketplace (Marketing) Literacy for Sustainable Development","year":2025,"lang":"en","type":"article","venue":"Journal of Global Marketing","topic":"Ethics in Business and Education","field":"Decision Sciences","cited_by":1,"is_retracted":false,"has_abstract":true,"ca_institutions":"Queen's University","funders":"","keywords":"Marketing; Literacy; Business; Sustainable development; Advertising; Public relations; Economics; Political science; Economic growth","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002092323,0.0004497189,0.0002714692,0.001140731,0.003039745,0.008514225,0.0004834462,0.003646546,0.0182253],"category_scores_gemma":[0.003491131,0.0001323332,0.0003268696,0.001119471,0.007603479,0.00834578,0.007241284,0.003312416,0.003243735],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.001886994,"about_ca_system_score_gemma":0.003745399,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.001688349,"about_ca_topic_score_gemma":0.003020817,"domain_scores_codex":[0.9984998,0.0007248982,0.00006794593,0.0001124907,0.0002979017,0.0002969293],"domain_scores_gemma":[0.9981883,0.0006160115,0.0002252672,0.0001655121,0.0002930703,0.0005118476],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"theoretical_or_conceptual","study_design_gemma":"not_applicable","study_design_scores_codex":[0.00001362069,0.00008715641,0.002938264,0.0003396316,0.000006773602,0.0005649759,0.01563634,0.000284397,0.0009429749,0.7929004,0.05204412,0.1342414],"study_design_scores_gemma":[0.000002493847,0.00003923175,0.001995157,0.0005849381,0.000004430204,0.0004621164,0.007491712,0.0002368734,0.0004090315,0.1333598,0.8553988,0.00001529316],"study_design_candidate":"not_applicable","study_design_consensus":null,"genre_codex":"other","genre_gemma":"empirical","genre_scores_codex":[0.03098647,0.01497818,0.01611496,0.1514952,0.001614172,0.000170312,0.0001671812,0.0002687783,0.7842048],"genre_scores_gemma":[0.7271209,0.03024545,0.03475977,0.04728607,0.001753572,0.000409656,0.0003367207,0.0002833742,0.1578045],"genre_candidate":"empirical","genre_consensus":null,"teacher_disagreement_score":0.0182253,"threshold_uncertainty_score":0.06096965,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.04614496781044666,"score_gpt":0.4123240153596829,"score_spread":0.3661790475492362,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}