{"id":"W4413619640","doi":"10.64628/aam.gw959yppn","title":"Disconnected: Can universities surpass brand image to make their social media relevant?","year":2017,"lang":"en","type":"article","venue":"","topic":"Public Relations and Crisis Communication","field":"Social Sciences","cited_by":0,"is_retracted":false,"has_abstract":false,"ca_institutions":"Royal Roads University","funders":"","keywords":"Brand image; Image (mathematics); Social media; Advertising; Business; Computer science; Sociology; Computer vision; World Wide Web","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.004059735,0.0004279591,0.0004383643,0.001819544,0.005001777,0.02062501,0.001626638,0.005552826,0.03984824],"category_scores_gemma":[0.03241854,0.0003361622,0.0004055508,0.001707333,0.008720906,0.02049038,0.007136772,0.005673587,0.005955418],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.003394795,"about_ca_system_score_gemma":0.004522164,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.003427401,"about_ca_topic_score_gemma":0.005317739,"domain_scores_codex":[0.9967794,0.001256328,0.00008635558,0.0003161176,0.0008766017,0.0006852092],"domain_scores_gemma":[0.979542,0.007135421,0.002326829,0.001889452,0.002775951,0.006330233],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"theoretical_or_conceptual","study_design_gemma":"not_applicable","study_design_scores_codex":[0.001258094,0.001611306,0.06227513,0.000544425,0.0001563061,0.0006560937,0.05446457,0.0005889639,0.004482351,0.5171475,0.07764619,0.279169],"study_design_scores_gemma":[0.0002665356,0.0005810608,0.06148665,0.0008133453,0.0002631085,0.0004393493,0.1340929,0.002465347,0.005337521,0.5469747,0.2470735,0.0002059661],"study_design_candidate":"not_applicable","study_design_consensus":null,"genre_codex":"other","genre_gemma":"commentary","genre_scores_codex":[0.3829497,0.001625841,0.004452929,0.1483248,0.001945458,0.0000642891,0.0002486063,0.0003350771,0.4600534],"genre_scores_gemma":[0.9802199,0.0004310409,0.0004977629,0.007218512,0.0003914146,0.00001866938,0.00005304729,0.00009251954,0.011077],"genre_candidate":"commentary","genre_consensus":null,"teacher_disagreement_score":0.03984824,"threshold_uncertainty_score":0.1333056,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.03350670625476061,"score_gpt":0.3186300985621884,"score_spread":0.2851233923074278,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}