{"id":"W4416543801","doi":"","title":"Küresel Markanın Yerel Uyumu: Toyota Reklamlarında Hikaye Anlatımı","year":2024,"lang":"tr","type":"article","venue":"DergiPark (Istanbul University)","topic":"Consumer Behavior in Brand Consumption and Identification","field":"Business, Management and Accounting","cited_by":0,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Craft; Storytelling; Semiotics; Narrative; Brand loyalty; Appeal; Identity (music); Brand identity","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":false,"about_ca":true,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.0005360901,0.0004712746,0.0002827659,0.0005015712,0.001347708,0.002079142,0.0002904329,0.0006686049,0.01641663],"category_scores_gemma":[0.0009801908,0.0001753664,0.0002385854,0.0004548114,0.000987067,0.00261246,0.001117254,0.0005335387,0.002475833],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0006208068,"about_ca_system_score_gemma":0.0004758382,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.001940518,"about_ca_topic_score_gemma":0.003467662,"domain_scores_codex":[0.9997657,0.0000792648,0.00001317929,0.0000340451,0.00006010684,0.00004776171],"domain_scores_gemma":[0.9996694,0.0001066934,0.00004836464,0.00003158678,0.00009040686,0.00005347961],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"design_other","study_design_gemma":"qualitative","study_design_scores_codex":[0.003752378,0.000688103,0.0594434,0.003066859,0.0001283968,0.01381631,0.08456433,0.001756726,0.09217271,0.0653888,0.03162095,0.643601],"study_design_scores_gemma":[0.00007481281,0.001614704,0.08518298,0.001134842,0.0003770946,0.01103959,0.1354019,0.006008263,0.04545539,0.006381223,0.7070144,0.0003148274],"study_design_candidate":"qualitative","study_design_consensus":null,"genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.8338271,0.005578161,0.008352034,0.002091641,0.0004320362,0.0001045957,0.0001687729,0.0003712659,0.1490745],"genre_scores_gemma":[0.962826,0.001238211,0.003671018,0.0002329244,0.00004933595,0.00002903482,0.0001115492,0.00006885273,0.03177306],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.01641663,"threshold_uncertainty_score":0.05491912,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.02037059597332994,"score_gpt":0.2138351787725561,"score_spread":0.1934645827992262,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}