{"id":"W483157410","doi":"10.1007/978-3-322-82359-5_14","title":"Neuere Ansätze der Planung und Kontrolle von Marketing-Maßnahmen im Online-Banking","year":2002,"lang":"de","type":"book-chapter","venue":"Gabler Verlag eBooks","topic":"Corporate Governance and Management","field":"Business, Management and Accounting","cited_by":0,"is_retracted":false,"has_abstract":true,"ca_institutions":"Thompson Rivers University","funders":"","keywords":"Political science; Humanities; Business; Gynecology; Art; Medicine","routes":{"ca_aff":true,"ca_fund":false,"ca_venue":false,"about_ca":false,"invisible_to_affiliation_only":false},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":["metaepi_narrow","scholarly_communication","insufficient_payload"],"consensus_categories":["metaepi_narrow","insufficient_payload"],"category_scores_codex":[0.001106578,0.001933508,0.001740403,0.0008531167,0.001063868,0.001633762,0.001328625,0.0008710829,0.009561802],"category_scores_gemma":[0.00008525062,0.002024238,0.0008099431,0.000179012,0.0002579937,0.00091448,0.001525717,0.001368724,0.005377926],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.000401523,"about_ca_system_score_gemma":0.0001162307,"about_ca_topic_candidate":false,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.0007602564,"about_ca_topic_score_gemma":0.0008373016,"domain_scores_codex":[0.9928122,0.00006184901,0.00169674,0.002036185,0.00158611,0.001806921],"domain_scores_gemma":[0.9951873,0.0002129831,0.002386199,0.001612679,0.0004738164,0.0001269815],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"not_applicable","study_design_gemma":"not_applicable","study_design_scores_codex":[0.003503592,0.001100921,0.006990222,0.01002848,0.009347192,0.005356784,0.0005807354,0.001054523,0.0003609212,0.2399882,0.4575131,0.2641753],"study_design_scores_gemma":[0.003262529,0.00006507819,0.001359383,0.002464365,0.002604177,0.00001059474,0.0001226676,0.001861329,0.000006295789,0.005561005,0.9803484,0.002334158],"study_design_candidate":"not_applicable","study_design_consensus":"not_applicable","genre_codex":"other","genre_gemma":"other","genre_scores_codex":[0.002601058,0.006290537,0.000140038,0.0007879268,0.003601853,0.002275745,0.0001802641,0.00050782,0.9836147],"genre_scores_gemma":[0.06227726,0.001791777,0.0003120753,0.005820149,0.00973099,0.0001168631,0.0008740529,0.0006891359,0.9183877],"genre_candidate":"other","genre_consensus":"other","teacher_disagreement_score":0.5228353,"threshold_uncertainty_score":0.9994026,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.02523996202136422,"score_gpt":0.2071952640067782,"score_spread":0.181955301985414,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}