{"id":"W7034466665","doi":"","title":"Understanding the Effects of Brand Label Attributes on Consumer Preference and Purchase Intentions:
\\nAn Exploratory Study of Multinational Food Brands","year":2017,"lang":"en","type":"dissertation","venue":"Spectrum Research Repository (Concordia University)","topic":"Categorization, perception, and language","field":"Psychology","cited_by":0,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Multinational corporation; Exploratory research; Brand preference; Private label; Competition (biology); Product (mathematics); Preference; Brand management; Consumer behaviour; Clothing","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":false,"about_ca":true,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"metacan-v3-hybrid-931329e0061c","candidate_categories":[],"consensus_categories":[],"category_scores_codex":[0.002021287,0.0003787107,0.0002720924,0.0006585207,0.002702439,0.003096729,0.0007516257,0.0006537857,0.005953863],"category_scores_gemma":[0.006802472,0.0002481605,0.0005498866,0.0008479717,0.002428006,0.001755311,0.001404117,0.001426727,0.0003977978],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.008166786,"about_ca_system_score_gemma":0.01013377,"about_ca_topic_candidate":true,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.7471963,"about_ca_topic_score_gemma":0.8399754,"domain_scores_codex":[0.9991382,0.0002258349,0.00001644025,0.0001122975,0.0002887839,0.0002183382],"domain_scores_gemma":[0.9958659,0.002167582,0.000550045,0.0001923941,0.0007423259,0.0004817258],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.0008148389,0.002314942,0.7491562,0.000259758,0.0001743861,0.0002658721,0.1693816,0.0003491511,0.007406482,0.008111232,0.00337212,0.05839341],"study_design_scores_gemma":[0.00002472564,0.0001846179,0.9100104,0.0001310522,0.0001211725,0.00004090666,0.08253565,0.0008620969,0.0008579554,0.001578408,0.003615093,0.00003787464],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.991848,0.0001477095,0.0001141388,0.0004331073,0.000005189862,0.00001942969,0.00004938819,0.000002782621,0.0073803],"genre_scores_gemma":[0.9963833,0.0002329323,0.0003265532,0.0001966799,0.000003545171,0.00002306034,0.0001087279,0.000006162537,0.002718974],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.7471963,"threshold_uncertainty_score":0.5085851,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.1192767162368507,"score_gpt":0.3399410115772755,"score_spread":0.2206642953404249,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}