{"id":"W7110695358","doi":"","title":"Greenwashing: The Ethics of Green Marketing","year":2013,"lang":"","type":"article","venue":"Scholarly and Creative Works from DePauw University (DePauw University)","topic":"Environmental Sustainability in Business","field":"Business, Management and Accounting","cited_by":0,"is_retracted":false,"has_abstract":true,"ca_institutions":"","funders":"","keywords":"Distrust; Misrepresentation; Greenwashing; Green marketing; Exploit; False advertising; Purchasing","routes":{"ca_aff":false,"ca_fund":false,"ca_venue":false,"about_ca":true,"invisible_to_affiliation_only":true},"retraction":null,"screen":null,"direct_labels":[],"prediction":{"model_version":"codex-gemma-dda1882f352a","candidate_categories":["metaepi_narrow","sts","scholarly_communication","research_integrity","insufficient_payload"],"consensus_categories":["scholarly_communication"],"category_scores_codex":[0.001730129,0.0008307357,0.0008549194,0.0008928353,0.00302511,0.001410885,0.001994249,0.001008326,0.002803781],"category_scores_gemma":[0.0009124386,0.0008623305,0.0003931157,0.002858751,0.002135246,0.022861,0.003283472,0.003004362,0.0001709383],"about_ca_system_candidate":false,"about_ca_system_consensus":false,"about_ca_system_score_codex":0.0007442187,"about_ca_system_score_gemma":0.0002072908,"about_ca_topic_candidate":true,"about_ca_topic_consensus":false,"about_ca_topic_score_codex":0.06434375,"about_ca_topic_score_gemma":0.00240559,"domain_scores_codex":[0.9951362,0.001171791,0.0005127746,0.001307108,0.0009526158,0.000919537],"domain_scores_gemma":[0.9945864,0.001866993,0.00105472,0.0010431,0.001272816,0.0001759695],"domain_codex":null,"domain_gemma":null,"domain_candidate":null,"domain_consensus":null,"study_design_codex":"observational","study_design_gemma":"observational","study_design_scores_codex":[0.005233924,0.001755351,0.8704771,0.00239128,0.003594221,0.002404269,0.008550836,0.0005964704,0.001800307,0.02663491,0.002547157,0.07401419],"study_design_scores_gemma":[0.003133035,0.00008519912,0.7373998,0.001259922,0.001825318,0.000009412384,0.1509782,0.0009732629,0.00006092932,0.001953185,0.1008987,0.001423171],"study_design_candidate":"observational","study_design_consensus":"observational","genre_codex":"empirical","genre_gemma":"empirical","genre_scores_codex":[0.9666517,0.0009975599,0.001310194,0.009954863,0.0002767174,0.001315732,0.0000946277,0.0001219652,0.01927666],"genre_scores_gemma":[0.9785256,0.001653681,0.0005378488,0.0007205321,0.000328848,7.820744e-7,0.00008959781,0.00006580048,0.01807729],"genre_candidate":"empirical","genre_consensus":"empirical","teacher_disagreement_score":0.1424273,"threshold_uncertainty_score":0.9996257,"prediction_status":"machine_predicted_unvalidated"},"machine_scores":{"provisional":true,"baseline":true,"maturity_gate_passed":false,"score_opus":0.01263243738724711,"score_gpt":0.1827606417890587,"score_spread":0.1701282044018115,"validation_status":"score_only:v0-immature-baseline","note":"Baseline scores from an immature model (maturity gate not passed). Scores rank; they never assert a category."}}