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Record W1681050742 · doi:10.1108/itp-03-2014-0055

How important is the “social” in social networking? A perceived value empirical investigation

2015· article· en· W1681050742 on OpenAlex

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

affAt least one author lists a Canadian institution in the pinned OpenAlex snapshot.

Bibliographic record

VenueInformation Technology and People · 2015
Typearticle
Languageen
FieldSocial Sciences
TopicDigital Marketing and Social Media
Canadian institutionsNorthern Alberta Institute of TechnologyAthabasca University
Fundersnot available
KeywordsPopularitySocial mediaValue (mathematics)OriginalityPerceptionScrutinySocial network (sociolinguistics)Empirical researchMarketingPsychologySociologyBusinessSocial psychologyComputer scienceWorld Wide WebPolitical science

Abstract

fetched live from OpenAlex

Purpose – The purpose of this paper is to report on a value-based empirical investigation of the adoption of Twitter social networking application. The unprecedented popularity of social networking applications in a short time period warrants exploring theory-based reasons of their success. Design/methodology/approach – A cross-sectional survey-based study to elicit user views on Twitter was conducted with participants recruited through the web site of a North-American university. Findings – All facets of perceived value considered in the study (utilitarian, hedonic and social) had a significant and relatively strong influence on consumer intent to use Twitter. Quite surprisingly for a social networking application, though, the social value facet had comparatively the weakest contribution in the use equation. Research limitations/implications – User value perception might have been influenced by the features of the actual social networking application under scrutiny (i.e. Twitter in this case). Practical implications – To maximize the chances of success of new social networking applications, developers and marketers of these media should focus on the hedonic and utilitarian sides of their perceived value. Social implications – Additional efforts are necessary to better understand the reasons and factors leading to a comparatively lower social value perception of a social networking application, compared to its hedonic and utilitarian values. Originality/value – Overall, the study opens the door for investigating user perceptions on popular social networking applications in an effort to understand the unparalleled success of these services in a short time period.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.001
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Qualitative · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.393
Threshold uncertainty score0.563

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0010.001
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.001
Science and technology studies0.0010.000
Scholarly communication0.0000.001
Open science0.0000.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.028
GPT teacher head0.298
Teacher spread0.270 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it