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Record W2067257019 · doi:10.1177/135676670000600206

Targeting the CANZUS baby boomer explorer and adventurer segments

2000· article· en· W2067257019 on OpenAlex

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

aboutThe title or abstract carries a Canadian signal from the geographic lexicon.
no affNo Canadian affiliation: this work is invisible to an affiliation-only frame.
No Canadian affiliation. An affiliation-only frame, the usual design, would never have seen this work. It is one of the works that make the case for inverting the frame.

Bibliographic record

VenueJournal Of Vacation Marketing · 2000
Typearticle
Languageen
FieldSocial Sciences
TopicTourism, Volunteerism, and Development
Canadian institutionsnot available
Fundersnot available
KeywordsBaby boomTourismBaby boomersMarketingAdventureProduct (mathematics)EarningsBusinessAdvertisingEconomic growthEconomicsPolitical scienceSociologyHistoryDemographic economicsPopulation

Abstract

fetched live from OpenAlex

The world’s 90 million post-war baby boomers set the stage for some very fruitful international marketing efforts in adventure travel and educational or discovery tourism in the 21st century. Canada, Australia, New Zealand and the United States (the CANZUS countries) have post-Second World War baby-boom generations that together form a cohesive and attractive potential market. But will international tourism marketers recognise that, as baby boomers in the CANZUS populations arrive at their peak earnings and savings years and approach retirement, they present a 21st-century challenge for new product development and marketing strategy in international tourism? This paper profiles three key segments of baby boomers in the CANZUS populations that have the highest likelihood of travelling to discover and learn for self-fulfilment in Australia, Canada, New Zealand and America and to experience soft and hard adventure in these countries. Since all four countries possess an abundance of natural and experiential tourism resources, some tourism product development and marketing strategies are proposed as well.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.004
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesInsufficient payload (model declined to judge)
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.517
Threshold uncertainty score1.000

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0040.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.000
Science and technology studies0.0010.000
Scholarly communication0.0000.000
Open science0.0000.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0010.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.014
GPT teacher head0.270
Teacher spread0.256 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it