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Record W2101151549 · doi:10.5539/ijms.v5n3p149

A Review of Impulse Buying Behavior

2013· review· en· W2101151549 on OpenAlexvenueno aff
Ravi Shankar Bhakat, G. Muruganantham

Bibliographic record

VenueInternational Journal of Marketing Studies · 2013
Typereview
Languageen
FieldBusiness, Management and Accounting
TopicConsumer Retail Behavior Studies
Canadian institutionsnot available
Fundersnot available
KeywordsImpulse (physics)SternMarketingPeck (Imperial)Computer scienceAdvertisingPsychologyBusinessHistoryMathematics

Abstract

fetched live from OpenAlex

Researchers and Practitioners have been interested in the field of impulse buying for the past sixty years (Clover,1950; Stern, 1962; Rook, 1987; Peck and Childers, 2006; Chang et.al, 2011). The purpose of this paper is toprovide a detailed account of the impulse buying behavior by compiling the various research works literature inthe field of Retailing and Consumer Behavior. It gives a broad overview of the impulse buying construct and thevarious behavior related aspects. A wide range of journal databases and books were referred to review the worksof various researchers. The content analysis of the various research works led to the classification of literatureinto different factors influencing impulse buying and further development of research framework. The multipleaspects of the subject are categorized for future research works in the area of impulse buying with thesuggestions. The paper will be useful for marketing practitioners and researchers towards comprehensiveunderstanding of the consumer’s impulsiveness.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.003
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Review · Consensus signal: Review
Teacher disagreement score0.008
Threshold uncertainty score0.025

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0010.003
Meta-epidemiology (narrow)0.0010.000
Meta-epidemiology (broad)0.0020.001
Bibliometrics0.0050.006
Science and technology studies0.0000.001
Scholarly communication0.0010.002
Open science0.0010.001
Research integrity0.0010.001
Insufficient payload (model declined to judge)0.0080.002

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.117
GPT teacher head0.409
Teacher spread0.293 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designNot applicable
Domainnot available
GenreReview

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations326
Published2013
Admission routes1
Has abstractyes

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Same venueInternational Journal of Marketing StudiesSame topicConsumer Retail Behavior StudiesFrench-language works237,207