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Record W4401616487 · doi:10.18254/s207987840030463-8

The Political Message of Marshall McLuhan

2024· article· en· W4401616487 on OpenAlexaboutno aff
Irina Aggeeva

Bibliographic record

VenueIstoriya · 2024
Typearticle
Languageen
FieldSocial Sciences
TopicMedia, Communication, and Education
Canadian institutionsnot available
Fundersnot available
KeywordsPoliticsPolitical scienceSociologyHistoryLaw

Abstract

fetched live from OpenAlex

Marshall McLuhan’s media theory and philosophy of history are considered as a political phenomenon of the 1950—1970s. His contribution to the development of political technologies, analysis of the influence of the media on democratic institutions, popularization of the Western supremacy in figurative, metaphorical, and cultural studies’ forms allow classifying the Canadian sociologist as a notable ideologist of the Cold War, along with propagandists of mass consumer society, mass culture and convergence. Choosing the communication criteria as the defining to the past and modern status of states, McLuhan rejected the dogmas of Marxism and considered the USSR to be a lagging country, despite the recognition of Soviet achievements in science and technology (Sputnik, space). He foresaw a “beyond-systems”, planetary future of the “global village” in the “era of electronics”, escape from bipolarity, a diverse and conflictual and at the same time general “electric” coexistence of countries beyond boundaries. McLuhan’s research of the negative effects of the media on mass consciousness and people’s behavior is less acknowledged than his predictions of the worldwide computer network. He supposed that the influence of the media on politics might increase to the extent when reality could be replaced by computer-generated and suggested responsible and preventive state regulation of the informational field.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.002
metaresearch head score (Gemma)0.009
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: Not applicable
GenreCandidate signal: Empirical · Consensus signal: none
Teacher disagreement score0.011
Threshold uncertainty score0.034

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0020.009
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0010.001
Science and technology studies0.0050.007
Scholarly communication0.0080.007
Open science0.0010.003
Research integrity0.0040.009
Insufficient payload (model declined to judge)0.0080.002

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.037
GPT teacher head0.374
Teacher spread0.336 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designNot applicable
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations1
Published2024
Admission routes1
Has abstractyes

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