New Product Innovation at Chet's Fan Manufacturing, Inc. (Cfm)
Notice bibliographique
Résumé
CASE DESCRIPTION The primary subject matter of this case concerns the application of target costing, an accounting approach applied during product or process design. Secondary issues examined include using activity based costing data during product and process design, applying entrepreneurial thought and action principles, and pursuing entrepreneurial opportunities within an established organization. The case has a difficulty level of three. The case is designed either to be taught in one and a half class hours and is expected to require about 3 hours of outside preparation by students or in two 75 minute classes with less than 2 hours of outside class preparation. CASE SYNOPSIS CFM, established to manufacture and distribute ventilation equipment, was known for superior products, dependable service, competitive pricing, and custom fans. Initially CFM's sales were to original equipment manufacturers of industrial and commercial fans. Seeking growth, CFM entered the residential market with standard fans and blowers to exhaust bathrooms, laundries and kitchens. These products were sold to builders through major wholesalers in Canada and the US. The quality of CFM's products caused Home Depot to offer the company a two year contract for 40,000 basement ceiling fans, sold under Home Depot's brand, and exclusively in their stores. With adequate capacity, CFM's managers must determine how to design and produce this new product to satisfy both Home Depot and CFM's requirements. Home Depot's customer specifications must be met at a retail selling price of $150, with a 30% gross margin to Home Depot. CFM must earn its required profit margin, which would be impossible without considering cost during design. This case about a fictitious company and transaction provides students an opportunity to use target costing as an analytical tool for entrepreneurial creation and prediction. Students experience the entrepreneurial concepts of affordable loss, enrolling stakeholders, and working with the means at hand as they suggest ways that profit and cost targets can be met. Through the case, students experience some of the organizational complexity of shaping an entrepreneurial opportunity within an established organization. Students apply target costing's principles from the initial product concept through the design of product and its manufacturing process. They develop an estimate of the product's cost using activity based costing information and a value index. The case also allows students to consider cash flow consequences of growing sales. Earlier versions of this case have been used successfully in undergraduate planning and control courses at the junior level. NEW PRODUCT INNOVATION AT CFM BACKGROUND Chet's Fan Manufacturing Inc. (CFM) was established in 1992 as a US based minority owned business that would design, manufacture and distribute quality ventilation equipment. CFM was known for its superior products, dependable service, competitive pricing, and an engineering department that designed custom fans. Competitive pricing was accomplished by manufacturing in Thailand, and superior design and dependable service was accomplished by domiciling other operations in the US, close to the customer base. Since its inception, CFM's sales were to original equipment manufacturers for industrial and commercial fans. After two decades of slow growth, CFM entered the residential ventilation market with standard fans and blowers for bathroom exhaust, kitchen range hoods and laundry ventilation. Instead of selling these to original equipment manufacturers, these fans and blowers were sold to major wholesalers of home building supplies in Canada and the US. By entering this new market, CFM pursued sales revenue growth and finally achieved $100 million of sales. THE OPPORTUNITY As a result of their expansion and CFM's reputation for quality ventilation solutions, a buyer from a major US big box retailer in the home improvement and building market, Home Depot, approached CFM at a trade show to design and manufacture a heavy duty yet attractive ceiling fan for use in basement renovations where air circulation is poor. …
Récupéré en direct depuis OpenAlex et désinversé. Les résumés ne sont pas conservés dans cette base de données : les index inversés représentent 8,6 Go des 9,3 Go de texte de la base, et le serveur dispose de 13 Go libres.
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Prédiction distillée sur la base complète
Imitation des enseignantsNi prévalence calibrée, ni vérité terrain. Validation humaine à venir. Apprise à partir de 10 348 étiquettes directes de Codex et de 10 348 étiquettes directes de Gemma. Le mode candidate est l'union des têtes enseignantes seuillées; le consensus est leur intersection. Ces sorties portent le statut machine_predicted_unvalidated et ne sont ni des étiquettes humaines ni des étiquettes directes de modèles de pointe.
Scores Codex et Gemma par catégorie
| Catégorie | Codex | Gemma |
|---|---|---|
| Métarecherche | 0,001 | 0,001 |
| Méta-épidémiologie (sens strict) | 0,000 | 0,000 |
| Méta-épidémiologie (sens large) | 0,000 | 0,000 |
| Bibliométrie | 0,000 | 0,000 |
| Études des sciences et des technologies | 0,000 | 0,000 |
| Communication savante | 0,000 | 0,001 |
| Science ouverte | 0,000 | 0,000 |
| Intégrité de la recherche | 0,000 | 0,000 |
| Charge utile insuffisante (le modèle a refusé de juger) | 0,000 | 0,000 |
Scores machine (provisoires)
Les deux têtes enseignantes du modèle étudiant, lues sur ce travail. Un score ordonne la base pour la relecture; il n'affirme jamais une catégorie, et le statut de validation accompagne chaque rangée tel quel.
Scores de référence d'un modèle non mature (critères de maturité non atteints, 7 itérations). Un score ordonne; il n'affirme jamais une catégorie.
score_only:v0-immature-baseline · tel quel depuis la passe de notation : score_only signifie que le nombre peut ordonner les travaux, et qu'aucune étiquette de catégorie n'en découleClassification
machine, non validéePrédiction automatique; un appel candidat d’une seule tête enseignante, pas un consensus.
Le détail, modèle par modèle et score par score, se trouve en fin de page sous « Comment cette classification a été obtenue ».